通过北京西苑交通枢纽的导向标志创作实 践，总结行之有效的方法。从交通枢纽的位置与规模， 到根据规划要点确定标志定位、依据客流流线设置标 志、分类设计乘客信息以及标志的工艺制作和外形等 方面，阐述交通枢纽导向标志的设计思路及具体工作 步骤。

It is important in traffic hubs to use reasonable marks of information to guide passengers to quickly adapt to environment and to choose the best travel route in order to reduce the blindness of transfer and improve transfer efficiency． This essay summarized effective methods through the creative practice of setting guiding signs in Xiyuan traffic hub of Bejing． The design ideas and the working steps in the design of guiding signs in traffic hubs are described from the following aspects: considering the position and scale of the hub，determining the location of marks according to the essentials of planning，setting guiding signs accounting for passenger flow lines，classifying passenger information，taking into account of the manufacturing technology and shapes of marks，etc．