| 中小物流企业发展竞争策略分析 |
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| 引用本文： | 彭秀兰.中小物流企业发展竞争策略分析[J].辽宁省交通高等专科学校学报,2008,10(1):40-42. |
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| 作者姓名： | 彭秀兰 |
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| 作者单位： | 辽宁省交通高等专科学校,辽宁沈阳,110122 |
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| 摘 要： | 通过对当前中小物流企业生存现状的阐述,利用波特的竞争驱动力模型,对物流企业的经营环境进行了分析,其中包括现代物流内涵、物流企业价值创造的分析,物流企业面临的内外环境分析,进而为中小物流企业提出了未来几年发展的竞争策略.
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| 关 键 词： | 物流企业 经营环境 竞争策略 |
| 文章编号： | 1008-3812(2008)01-040-03 |
| 修稿时间： | 2007年9月16日 |
The Competitive Strategy Analysis On Small And Medium- sized Logistics Enterprises |
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| Peng Xiulan.The Competitive Strategy Analysis On Small And Medium- sized Logistics Enterprises[J].Journal of Liaoning Provincial College of Communications,2008,10(1):40-42. |
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| Authors: | Peng Xiulan |
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| Institution: | Peng Xiulan |
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| Abstract: | In this paper,we elaborate the current survival situation of small and medium-size logistics enterprises and then we analysis the operating environment of logistics enterprises by Peter competition-driving model.In it,we elaborate the connotation of modern logistics,analyze on the value creating by logistics enterprises,and analyze the internal and external environment of logistics enterprises,then we put forward the competitive and development strategy for the next few years of logistics enterprises. |
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| Keywords: | Logistics enterprises operating environment competitive strategy |
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