杨培强:跃进的品牌内涵正在不断被丰富 |
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引用本文: | 于占波.杨培强:跃进的品牌内涵正在不断被丰富[J].商用汽车,2012(9):80. |
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作者姓名: | 于占波 |
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摘 要: | 2012北京国际车展上,南京依维柯发布了其全新轻卡产品跃进2012版欧卡K301及K101.围绕南京依维柯的市场表现、新欧卡的市场定位以及跃进品牌的未来发展等问题,南京依维柯销售公司总经理助理杨培强如约来到"商用汽车会客室",与《商用汽车》杂志记者展开对话.窗外细雨霏霏,屋内侃侃而谈.一问一答间,让人感受到南京依维柯做强跃进品牌的坚定信心和决心.
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关 键 词: | 依维柯 品牌内涵 跃进 商用汽车 经理助理 销售公司 市场定位 南京 未来发展 市场表现 |
NAVECO Demonstrate Its Confidence and Determination of Brand Building at Auto China 2012 |
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Abstract: | Mr.Yang Peiqiang,assistant to General Manager of NAVECO Sales Company,was honorably invited to be the guest of "Commercial Vehicle Reception Room" and conducted a one-one dialogue with reporter of magazine.Mr.Yang answered questions regarding the overall market performance of NAVECO,market positioning of new Ouka,and future development of Yuejing brand.During this Q & A style conversation,the reporter vividly felt the confidence and strong determination of building a strong Yuejin brand. |
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