| 基于数据仓库的城轨客运营销决策支持系统 |
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| 引用本文： | 周春月,张振江,孟嗣仪.基于数据仓库的城轨客运营销决策支持系统[J].都市快轨交通,2007,20(3):86--89. |
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| 作者姓名： | 周春月 张振江 孟嗣仪 |
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| 作者单位： | 北京交通大学,北京,100044 |
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| 摘 要： | 对建立城市轨道交通客运营销信息数据仓库系统的关键技术进行研究和探讨,提出客运营销数据仓库系统建设的必要性,分析系统数据仓库的主要特征、数据组织特点、决策数据对象及相关主题,采用信息包图技术对数据仓库进行设计.
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| 关 键 词： | 数据仓库 客运营销 决策支持系统 城市轨道交通 |
| 修稿时间： | 2007-01-25 |
Decision Support System of Urban Rail Passenger Transportation Marketing Based on Data Warehouse Technology |
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| Zhou Chunyue,Zhang Zhenjiang,Meng Siyi.Decision Support System of Urban Rail Passenger Transportation Marketing Based on Data Warehouse Technology[J].Urban Rapid Rail Transit,2007,20(3):86--89. |
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| Authors: | Zhou Chunyue Zhang Zhenjiang Meng Siyi |
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| Institution: | Beijing Jiaotong University, Beijing 100044 |
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| Abstract: | The paper studies the key techniques of building the urban rail passenger transportation marketing information data warehouse and the necessity of building the data warehouse system and analyzes the features of the data warehouse, characteristics of the data organization, decision data objects and correlative subjects, with the data warehouse designed by using the Message Package Diagram technology. |
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| Keywords: | data warehouse passenger transportation marketing decision support system urban rail transit |
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