当代跨国重卡企业并购重组风云

可以说,一部跨国公司的发展历史就是一部企业跨国并购重组史.并购一般指兼并(Merger)和收购(Acquisition).兼并指2家以上的独立企业合并组成一家企业的活动,通常由1家优势企业吸收1家或几家企业.收购指企业通过资本运作购买另一家企业的股份或者资产,以获取对该企业不同程度的控制权的活动.重组指为改善企业的经营状况,对产权、债务、资产、管理结构进行的改组与整合.在日趋激烈的竞争中,企业的规模效应愈益明显,通过并购达到重组,不仅可壮大公司的实力,增强竞争力、抗御风险的能力,增进用户的信任,还可以获得进军新地区市场的桥头堡,借助购入或组入企业的资源,迅速打开新的地区市场,通过并购重组,可以整台并入企业的市场、生产、开发、采购、服务资源,提高经营资源的利用效率,从而降低成本,改善服务,提升盈利能力.

Introduction of History of Important Merge Events Among International Truck Giants

China truck industry is now experimenting a transition period from the "Big"to the Powerful and Prosperous, which is the only road for chinese truck industry to take. To feed to chinese truck industry the valuable reference and experience of international merge activities, the article provided an overall review of major merge events in the past 30 years among those international heavy-duty truck giants, including Daimler Truck, Volvo and PACCAR, etc.