联想在广告设计中的运用及应注意的问题

联想在广告策划设计中有一定的作用,在广告设计中运用联想可以扩大广告效果。任何事物都有两面性,联想也一样,既有积极的一面,也有消极的一面,如何正确运用联想方法为广告发挥更有效地促销作用是作者研究的初衷,相信对广告设计有一定的帮助。

On the effect of the association in advertising Bdesign and the Problems That should Be paid attention to

The study theme is about the effect of the association that occupies an important position in psychological activities in advertising planning design ？ and some problems should be paid attention to when expanding the advertising effect in advertising design. Every coin has two sides. So does association, which has both positive and negative sides. It＇s the original intention of the author how to correctly use association method to have an effect on the sales promotion and is also believed to help in designing good advertising.