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旅游景区交通方式选择行为研究
引用本文:汪相征,宫晓刚.旅游景区交通方式选择行为研究[J].交通标准化,2012(9):83-86.
作者姓名:汪相征  宫晓刚
作者单位:1. 北京市市政工程设计研究总院,北京,100082
2. 北京工业大学,北京,100124
摘    要:节假日大规模集中的旅游交通出行给城市交通带来了极大的压力,在旅游高峰期,大量游客涌入旅游景区,导致旅游地交通混乱。通过对北京奥林匹克公园景区的实地调查,得到不同旅游者出行行为特性,并利用非集计模型研究旅游者出行方式选择行为,得到影响游客出行交通方式选择的关键因素,对旅游景区周边交通设施的配置有一定指导意义。

关 键 词:旅游交通  选择行为  非集计模型

Research on Tourism Traffic Mode Choice
WANG Xiang-zheng,GONG Xiao-gang.Research on Tourism Traffic Mode Choice[J].Communications Standardization,2012(9):83-86.
Authors:WANG Xiang-zheng  GONG Xiao-gang
Institution:1.Beijing General Municipal Engineering Design & Research Institute,Beijing 100082,China;2.Beijing University of Technology,Beijing 100124,China)
Abstract:Tourism travel in holidays created great pressure on the urban roadway network.In the peak period,tourists poured into attractions,lending traffic chaos in the city.Study was conducted in Beijing Olympic Park,and the characters of tourists were achieved.Meanwhile,the critical factors affecting traffic mode choice were given by discrete choice model.The research has certain significance for the planning of transport facilities around attractions.
Keywords:tourism traffic  choice behavior  disaggregate model
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