Modifying pedestrian behaviour

The paper reports on research using a new type of pedestrian waiting countdown timer to influence pedestrian behaviour at signalised pedestrian crossings in Dublin. The aim was to evaluate the impact of the timers on pedestrian crossing behaviour and in particular to see if it had any impact on the number of illegal crossings (during red man––do not walk signal). The timers inform the pedestrian how many seconds they have to wait until the green man appears. Two surveys were used to evaluate the impact: an attitude survey to evaluate the perception of the users and a video survey to estimate quantitatively the impacts on pedestrian behaviour but also to evaluate the awareness levels of the pedestrians towards the countdown timers. Some of the results include observance of more compliant behaviour by females and that pedestrians tend to overestimate their waiting time. Before the timers were installed 65% of pedestrians started to cross during the green man and amber phases but this rose to 76% after the timers were installed.