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城乡公交一体化下农村客运班线定价方法研究
引用本文:张靖山,杨丽丽,曹海宁.城乡公交一体化下农村客运班线定价方法研究[J].交通与计算机,2012,30(2):68-71.
作者姓名:张靖山  杨丽丽  曹海宁
作者单位:1. 长春职业技术学院汽车分院 长春130033
2. 吉林大学交通学院 长春130022
3. 山东省交通干部学校 济南,250031
摘    要:客运班线公交化改革可以有效推动城乡公交一体化的发展,客运班线公交化后票制、票价如何制定是决定经营者利益与公共交通的社会效益两者之间是否平衡的关键。通过分析不同乘距乘客的比例情况确定营运线路在不同情况下的最优票制,同时,考虑客运班线原有经营模式的盈利性质,在利用拉姆齐模型计算基本票价的基础上,以班线原有平均收益率作为政府补贴的基本计算标准,考虑到政府补贴的有限性,提出了补贴超出标准情况下的票价调整方法。

关 键 词:城乡公交一体化  客运班线  最优票制  拉姆齐定价模型

Pricing Method of Rural Passenger Transport Routes Based on Integration of Urban-rural Public Traffic
ZHANG Jingshan , YANG Lili , CAO Haining.Pricing Method of Rural Passenger Transport Routes Based on Integration of Urban-rural Public Traffic[J].Computer and Communications,2012,30(2):68-71.
Authors:ZHANG Jingshan  YANG Lili  CAO Haining
Institution:1.Changchun Vocational Institute of Technology,Changchun 130033,China; 2.College of Traffic,Jilin University,Changchun 130022,China; 3.Traffic Cadre School of Shandong Province,Jinan 250031,China)
Abstract:Changing rural passenger transport routes into public traffic can promote the integration of urban-rural public traffic.How to calculate the price of rural passenger transport routes when they were changed into public traffic is the key to determining whether the social benefits of public traffic and the economic benefits of rural passenger transport routes operators can be balanced.The best price system was determined by analyzing percentage of passengers with different trip distance.Simultaneously,considering that the previous operation mode of rural passenger transport routes was profit-making,the price was calculated by Ramsey Pricing Model.Moreover,the financial subsidies were calculated based on previous average rate of return.Considering financial subsidies were limited,a price adjustment strategy was proposed to handle the situation that financial subsidies were beyond the standard.
Keywords:integration of urban-rural public traffic  passenger transport route  best price system  Ramsey pricing model
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