论跨文化背景下的沟通管理

在经济全球化的大趋势下,企业管理面临着多元文化的巨大挑战。多元文化导致利益追求出现多样化,跨国企业经营层面上的文化冲突跃然纸上。本文从怎样做好跨文化背景下的沟通管理出发,对跨文化、跨文化沟通管理之间的关系进行分析,提出了企业管理者在从事跨文化经营时应该采取怎样的措施,具备怎样的跨文化沟通管理能力。

By Trans-Culture background under communication management

In under the economical globalization major tendency,the business management is facing the multicultural huge challenge.The multicultural causes the benefit pursue to appear the diversification,the transnational enterprise manages in the stratification plane the cultural conflict to appear gloriously on the paper How does this article from complete under the Trans-Culture background the communication management to embark,to the Trans-Culture,between the Trans-Culture communication management relations carries on the analysis,proposed the enterprise superintendent when is engaged in the Trans-Culture management how measure should take,how Trans-Culture communication management ability has.