| 编者的话 |
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| 引用本文： | 徐慧妮. 编者的话[J]. 汽车与配件, 2008, 0(2): 4-4 |
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| 作者姓名： | 徐慧妮 |
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| 作者单位： | 《产业经济报道》 执行主编 |
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| 摘 要： | 2008,又是新的一年。这一年,中国将迎来梦寐以求的北京奥运。与奥运最直接相关的汽车企业当属大众汽车了。于是,本期产经话题就关注了大众汽车在过去的一年中轰轰烈烈开展的奥运营销活动,并加以点评。
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| 关 键 词： | 编者 北京奥运 大众汽车 汽车企业 营销活动 |
Editor's Note |
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| Abstract: | 2008, a new year has come around. In this year, China will be delighted to welcome Beijing Olympics earnestly long for. An automotive enterprise related with Olympics directly is VW certainly. Thus the OAP topic in this issue is focus on VW that took a vigorous campaign for Olympics sale business in the past year. And some comments here. |
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