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Route switching behavior on freeways with the provision of different types of real-time traffic information
Institution:1. Department of Civil Engineering, National ChiNan International University, No. 1, University Road, Puli, NanTou Hsien 545, Taiwan;2. School of Civil and Environmental Engineering, Nanyang Technological University, Singapore;1. Electrical Engineering Departament, São Paulo State University, UNESP, Ilha Solteira, Brazil;2. Department of Electrical Engineering and Computation, University of São Paulo, São Carlos, Brazil;3. Higher Technical School of Industrial Engineering, University of Castilla- La Mancha, Ciudad Real, Spain;1. Department of Civil Engineering – Transportation Engineering, University of Toronto, 35 St. George Street, Toronto, Ontario M5S1A4, Canada;2. School of Urban Planning, McGill University, Suite 400, 815 Sherbrooke St. W., Montréal, Québec H3A 0C2, Canada;1. Department of Civil and Environmental Engineering, Imperial College London, United Kingdom;2. Department of Industrial and Manufacturing Engineering, Pennsylvania State University, USA;1. Department of Civil and Environmental Engineering, Imperial College London, United Kingdom;2. Department of Civil Engineering, The University of Hong Kong, China;3. Department of Industrial and Manufacturing Engineering, Pennsylvania State University, USA;1. Sauder School of Business, University of British Columbia, 2053 Main Mall, Vancouver, British Columbia V6T 1Z2, Canada;2. Alberta School of Business, University of Alberta, Edmonton, Alberta T6G 2R6, Canada;3. Eller College of Management, University of Arizona, Tucson, AZ 85721, USA;4. The A. Gary Anderson Graduate School of Management, University of California Riverside, Riverside, CA 92521, USA
Abstract:This study investigates route switching behavior on freeways in reaction to the provision of different types of real-time traffic information. The experimental design of the stated preference survey is based on four types of real-time information provided to travelers who were randomly selected at rest areas. The four types of real-time information defined in this paper are qualitative, quantitative, qualitative guidance, and quantitative guidance. The bounded rationality framework, also known as indifference band approach, is applied to model the freeway route switching behavior. Two important variables, travel time and travel cost, are included in the indifference band. In this study, the best route switching rule, travelers’ current routes as compared to the best route, is investigated to further provide valuable insights into freeways travelers’ route switching behavior with the provision of different types of real-time traffic information.
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