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媒介生态视域下高校新闻宣传工作探析
引用本文:丛彬彬.媒介生态视域下高校新闻宣传工作探析[J].南通航运职业技术学院学报,2014(4):80-83.
作者姓名:丛彬彬
作者单位:南通航运职业技术学院党委办公室,江苏南通226010
基金项目:江苏省高校哲学社会科学资助课题“媒介生态视域下的高校新闻宣传工作科学化研究”(项目编号:2013SJB860011).
摘    要:文章从媒介生态的角度分析高校新闻传媒的生存和发展原则,透视高校新闻传媒与整个媒介生态环境之间的联系,揭示高校新闻传媒的规律性,探索高校新闻宣传工作的科学发展策略。

关 键 词:媒介生态  高校  新闻宣传  科学化

Study on College Propaganda Work from the Perspective of Media Ecology
CONG Bin-bin.Study on College Propaganda Work from the Perspective of Media Ecology[J].Journal of Nantong Vocational & Technical Shipping College,2014(4):80-83.
Authors:CONG Bin-bin
Institution:CONG Bin-bin (Office of Party Committee, Nantong Vocational & Technical Shipping College, Nantong 226010, China)
Abstract:This article introduces the survival and development principles for college news media from the perspective of media ecology, analyzes the relationship between college news media and the ecological environ-ment of media, reveals its rules as well as studies the scientific development strategy for college propaganda work.
Keywords:Media ecology  Colleges  Propaganda  Scientization
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