| 基于IIS成都北站客运网络营销平台的构建与实现 |
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| 引用本文： | 朱昌锋,杨锐.基于IIS成都北站客运网络营销平台的构建与实现[J].铁路计算机应用,2006,15(2):27-29. |
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| 作者姓名： | 朱昌锋 杨锐 |
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| 作者单位： | 兰州交通大学交通运输学院 兰州730070(朱昌锋)，成都铁路局成都北站 成都610072(杨锐) |
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| 基金项目： | 兰州交通大学自选课题,编号405077 |
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| 摘 要： | 在分析成都北火车站已有网络营销平台的基础上,提出并开发与之配合的成都北站客票自动销售系统,完善成都北火车站的网络营销手段,使之成为既为旅客提供信息服务又提供自动售票服务的完备的网络营销体系。使旅客能够及时、准确地获得所需要的信息与售票服务,减轻旅客购票和铁路相关部门的工作压力。
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| 关 键 词： | IIS 旅客运输 网络营销 铁路 |
| 文章编号： | 1005-8451(2006)02-0027-03 |
| 收稿时间： | 2005-08-16 |
| 修稿时间： | 2005年8月16日 |
Study of constructing and implemeting passenger transportation network marketing flat for Chengdu North Station based on IIS |
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| ZHU Chang-feng, YANG Rui.Study of constructing and implemeting passenger transportation network marketing flat for Chengdu North Station based on IIS[J].Railway Computer Application,2006,15(2):27-29. |
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| Authors: | ZHU Chang-feng YANG Rui |
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| Institution: | 1.College of Communication and Transportation, Lanzhou JiaoTong University, Lanzhou 730070, China; 2. Chengdu North Station of Chengdu Railway Administration, Chengdu 610072, China |
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| Abstract: | It was analysed the existing network marketing flat of Chengdu North Station,and Chengdu North Station Passenger Ticket Automatism Selling System was brought forward and developed,Existing network marketing means of Chengdu North Station was consummated.This System would become Network Marketing System of providing information service and automatism selling for passenger.Not only this System could lighten operating pressure of railway department,but also could provide exact information and selling ticket service. |
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| Keywords: | IIS passenger transportation network marketing railway |
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