| 汽车营销与服务专业创新创业教育课程的建设研究 |
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| 引用本文： | 赵苑,刘茜,盛嘉璐.汽车营销与服务专业创新创业教育课程的建设研究[J].汽车实用技术,2021(6). |
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| 作者姓名： | 赵苑 刘茜 盛嘉璐 |
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| 作者单位： | 陕西交通职业技术学院汽车工程学院 |
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| 基金项目： | 课题“高职院校工科专业创新创业教育课程建设与实践研究-以陕西交通职业技术学院为例”做支撑,课题号【XY1815】。 |
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| 摘 要： | 近年来,国家鼓励和促进大学生创新创业相关文件政策较多,高职院校开设创新创业教育课程势在必行。本研究在分析高职院校创新创业教育现存问题基础上,以创新创业课程建设要素分析为抓手,对汽车营销与服务专业课程定位、课程内容、教学模式与课程评价四个要素进行实践与研究,以期优化和完善创新创业教育课程体系,提升教学质量,促进创新型人才的培养。
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| 关 键 词： | 汽车营销与服务专业 创新创业教育 课程建设 建设原则 有效路径 |
Research on the Construction of Innovative Entrepreneurship Education Curriculum for Automobile Marketing and Service Specialty |
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| Authors: | Zhao Yuan Liu Xi Sheng Jialu |
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| Institution: | (School of Automotive Engineering,Shaanxi Jiaotong Vocational and Technical College,Shaanxi Xi'an 710018) |
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| Abstract: | In recent years,the state encourages and promotes the university student innovation and entrepreneurship related document policy many,the higher vocational colleges opens the innovation and entrepreneurship education curriculum imperative.This study on the analysis of the creative education in higher vocational colleges based on existing problems,according to the construction of innovative entrepreneurship factor analysis,and communities in the automobile marketing and service of professional orientation,curriculum content,teaching mode and practice and research on the four elements of curriculum assessment,in order to optimize and improve the innovative entrepreneurship education curriculum system and improving the quality of teaching,promote the cultivation of innovative talents. |
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| Keywords: | Automobile marketing and service major Innovation and Entrepreneurship education Course construc-tion Construction principle Effective path |
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