Meeting points in ridesharing: A privacy-preserving approach

Nowadays, problems of congestion in urban areas due to the massive usage of cars, last-minute travel needs and progress in information and communication technologies have fostered the rise of new transportation modes such as ridesharing. In a ridesharing service, a car owner shares empty seats of his car with other travelers. Recent ridesharing approaches help to identify interesting meeting points to improve the efficiency of the ridesharing service (i.e., the best pick-up and drop-off points so that the travel cost is competitive for both driver and rider). In particular, ridesharing services, such as Blablacar or Carma, have become a good mobility alternative for users in their daily life. However, this success has come at the cost of user privacy. Indeed in current’s ridesharing services, users are not in control of their own data and have to trust the ridesharing operators with the management of their data.In this paper, we aim at developing a privacy-preserving service to compute meeting points in ridesharing, such that each user remains in control of his location data. More precisely, we propose a decentralized architecture that provides strong security and privacy guarantees without sacrificing the usability of ridesharing services. In particular, our approach protects the privacy of location data of users. Following the privacy-by-design principle, we have integrated existing privacy enhancing technologies and multimodal shortest path algorithms to privately compute mutually interesting meeting points for both drivers and riders in ridesharing. In addition, we have built a prototype implementation of the proposed approach. The experiments, conducted on a real transportation network, have demonstrated that it is possible to reach a trade-off in which both the privacy and utility levels are satisfactory.     

Optimal transit fare in a bimodal network under demand uncertainty and bounded rationality

This paper investigates the optimal transit fare in a simple bimodal transportation system that comprises public transport and private car. We consider two new factors: demand uncertainty and bounded rationality. With demand uncertainty, travelers are assumed to consider both the mean travel cost and travel cost variability in their mode choice decision. Under bounded rationality, travelers do not necessarily choose the travel mode of which perceived travel cost is absolutely lower than the one of the other mode. To determine the optimal transit fare, a bi‐level programming is proposed. The upper‐level objective function is to minimize the mean of total travel cost, whereas the lower‐level programming adopts the logit‐based model to describe users' mode choice behaviors. Then a heuristic algorithm based on a sensitivity analysis approach is designed to solve the bi‐level programming. Numerical examples are presented to illustrate the effect of demand uncertainty and bounded rationality on the modal share, optimal transit fare and system performance. Copyright © 2013 John Wiley & Sons, Ltd.     

Multimodal travel groups and attitudes: A latent class cluster analysis of Dutch travelers

For developing sustainable travel policies, it may be helpful to identify multimodal travelers, that is, travelers who make use of more than one mode of transport within a given period of time. Of special interest is identifying car drivers who also use public transport and/or bicycle, as this group is more likely to respond to policies that stimulate the use of those modes. It is suggested in the literature that this group may have less biased perceptions and different attitudes towards those modes. This supposition is examined in this paper by conducting a latent class cluster analysis, which identifies (multi)modal travel groups based on the self-reported frequency of mode use. Simultaneously, a membership function is estimated to predict the probability of belonging to each of the five identified (multi)modal travel groups, as a function of attitudinal variables in addition to structural variables. The results indicate that the (near) solo car drivers indeed have more negative attitudes towards public transport and bicycle, while frequent car drivers who also use public transport have less negative public transport attitudes. Although the results suggest that in four of the five identified travel groups, attitudes are congruent with travel mode use, this is not the case for the group who uses public transport most often. This group has relatively favorable car attitudes, and given that many young, low-income travelers belong to this group, it may be expected that at least part of this group will start using car more often once they can afford it. Based on the results, challenges for sustainable policies are formulated for each of the identified (multi)modal travel groups.     

Dynamic travel mode searching and switching analysis considering hidden model preference and behavioral decision processes

This paper proposes a conceptual framework to model the travel mode searching and switching dynamics. The proposed approach is structurally different from existing mode choice models in the way that a non-homogeneous hidden Markov model (HMM) has been constructed and estimated to model the dynamic mode srching process. In the proposed model, each hidden state represents the latent modal preference of each traveler. The empirical application suggests that the states can be interpreted as car loving and carpool/transit loving, respectively. At each time period, transitions between the states are functions of time-varying covariates such as travel time and travel cost of the habitual modes. The level-of-service (LOS) changes are believed to have an enduring impact by shifting travelers to a different state. While longitudinal data is not readily available, the paper develops an easy-to-implement memory-recall survey to collect required process data for the empirical estimation. Bayesian estimation and Markov chain Monte Carlo method have been applied to implement full Bayesian inference. As demonstrated in the paper, the estimated HMM is reasonably sensitive to mode-specific LOS changes and can capture individual and system dynamics. Once applied with travel demand and/or traffic simulation models, the proposed model can describe time-dependent multimodal behavior responses to various planning/policy stimuli.     

The ambivalence of ridesharing

Ridesharing is quite a popular topic of discussion among transport authority personnel. It is perceived to be a viable alternative to classical modes of transportation, and receives a great deal of political support from transport planners. However, not much objective information is available on ridesharing behaviors. We use travel survey data to study the evolution of the ridesharing market in an urban area. Our study is based on data from four large-scale OD surveys conducted in the Greater Montreal Area (1987, 1993, 1998 and 2003). In the latest survey conducted in Montreal, car passengers were asked to identify the driver who gave them the opportunity to travel in this way. Their answers were classified according to the type of driver; for instance, a member of their household, a neighbor or a co-worker. We use this information to calibrate a model matching car passengers and car drivers belonging to the same household. This will be referred to as IHHR (intra-household ridesharing). Preliminary results reveal that approximately 70% of all trips made by car passengers are the result of IHHR. Furthermore, around 15% of those trips are questionable, in that they were exclusively generated for another individual’s purposes, consequently generating an additional trip for the journey back home. Moreover, this percentage increased over time. Objective data regarding ridesharing and its evolution in an urban area will undoubtedly help decision makers gain a clearer profile of this means of travel and help to realign attitudes on the issue.

A direct demand model for downtown work trips

This article documents the development of a direct travel demand model for bus and rail modes. In the model, the number of interzonal work trips is dependent on travel times and travel costs on each available mode, size and socioeconomic characteristics of the labor force, and the number of jobs. In estimating the models’ coefficients constraints are imposed to insure that the travel demand elasticities behave according to the economic theory of consumer behavior. The direct access time elasticities for both transit modes are estimated to be approximately minus two, and the direct linehaul time elasticities approximately minus one. The cross-elasticities with respect to the travel time components are estimated to be less than the corresponding direct elasticities. In general, the time cross-elasticities are such that rail trip characteristics but not car trip characteristics affect bus travel, and car trip characteristics but not bus trip characteristics affect rail travel. The cost elasticities lie between zero and one-half. Thus, the success of mass transit serving a strong downtown appears to depend on good access arrangements. This success can be confirmed with competitive linehaul speeds. The cost of travel appears to assume a minor role in choice of mode and tripmaking decisions. In the paper, a comparison is also made between the predictive performance of the models developed and that of a traditional transit model. The results indicate that the econometric models developed attain both lower percent error and lower variation of the error than the traditional model.     

Pricing scheme design of ridesharing program in morning commute problem

This paper examines the dynamic user equilibrium of the morning commute problem in the presence of ridesharing program. Commuters simultaneously choose departure time from home and commute mode among three roles: solo driver, ridesharing driver, and ridesharing rider. Considering the congestion evolution over time, we propose a time-varying compensation scheme to maintain a positive ridesharing ridership at user equilibrium. To match the demand and the supply of ridesharing service over time, the compensation scheme should be set according to the inconvenience cost functions and the out-of-pocket cost functions. When the price charged per time unit is higher than the inconvenience cost per time unit perceived by the ridesharing drivers, the ridesharing participants will travel at the center of peak hours and solo drivers will commute at the two tails. Within the feasible region with positive ridership, the ridesharing program can reduce the congestion and all the commuters will be better off. To support system optimum (SO), we derive a time-varying toll combined with a flat ridesharing price from eliminating queuing delay. Under SO toll, the ridesharing program can attract more participants and have an enlarged feasible region. This reveals that the commuters are more tolerant to the inconvenience caused by sharing a ride at SO because of the lower travel time. Compared with no-toll equilibrium, both overall congestion and individual travel cost are further reduced at SO.     

Fuel saving and ridesharing in the US: Motivations,limitations, and opportunities

Ridesharing can reduce the fuel consumed in noncommercial passenger highway vehicles by grouping individuals into fewer vehicles and reducing the number of miles that vehicles must travel. We estimate the potential fuel savings that could result from an increase in ridesharing in the US. If no additional travel is required to pick up passengers, adding one additional passenger for every 100 vehicles would reduce annual fuel consumption by 0.80–0.82 billion gallons of gasoline per year; if one passenger were added in every 10 vehicles, the potential savings would be 7.54–7.74 billion gallons per year. However, ridesharing may require extra travel to pick up additional passengers, which can reduce and possibly eliminate potential fuel savings. The tradeoff between saving fuel and spending time to pick up additional passengers is investigated, finding that, on average, ridesharing may not be attractive to travelers, but can be made more attractive by increasing per-vehicle-trip costs such as parking and tolls.     

Modeling travel mode choice of young people with differentiated E-hailing ride services in Nanjing China

E-hailing ride service (ERS) has become increasingly popular globally and is changing the urban mobility landscape. There is insufficient research effort in understanding the impact of ERS on travel behavior, in particular among young people. This paper aims to start filling that research gap by first collecting mode choice preference data through a stated preference survey in City of Nanjing, China and then applying nested logit (NL) models and a series of post-estimation analysis to address a number of key research questions of mode choice behavior without and with ERS. Three ERS modes are considered in the Chinese context: DiDi Taxi (D-Taxi), DiDi Express (D-Express), and DiDi Premier (D-Premier), all provided by DiDi Chuxing, the dominant ERS service provider in China. The study finds that age makes little difference in mode choice preference when ERS is introduced between the two age groups considered (18–30 and 31–45). The study results also suggest that young travelers are naturally drawn to ERS for what it represents (a technology innovation) and its business (pricing) model. ERS appears to be a competitive alternative to the conventional modes especially when they are under performed. The study also finds that ERS will likely increase vehicle kilometers traveled (VKT) considerably, which will lead to increase in on-road vehicular emissions, unless some mechanism to switch users to ridesharing is in place.     

Hierarchical ordering of nests in a joint mode and destination choice model

This paper seeks to explore the relationship between mode and destination choice in an integrated nested choice model. A fundamental argument can be made that in certain circumstances, the ordering of choices should be reversed from the usual sequence of destination choice preceding mode choice. This results in a travel demand model where travelers are more likely to change destinations than to change transportation modes. For small and medium size urban areas, particularly in the United States, with less well developed public transit systems that draw few choice riders, this assumption makes much more sense than the traditional modeling assumptions. The models used in the new travel modeling system developed for Knoxville, Tennessee utilize this reversed ordering, with generally good results, which required no external tinkering in the logsum parameters.     

A traffic assignment model for a ridesharing transportation market

A nascent ridesharing industry is being enabled by new communication technologies and motivated by the many possible benefits, such as reduction in travel cost, pollution, and congestion. Understanding the complex relations between ridesharing and traffic congestion is a critical step in the evaluation of a ridesharing enterprise or of the convenience of regulatory policies or incentives to promote ridesharing. In this work, we propose a new traffic assignment model that explicitly represents ridesharing as a mode of transportation. The objective is to analyze how ridesharing impacts traffic congestion, how people can be motivated to participate in ridesharing, and, conversely, how congestion influences ridesharing, including ridesharing prices and the number of drivers and passengers. This model is built by combining a ridesharing market model with a classic elastic demand Wardrop traffic equilibrium model. Our computational results show that (i) the ridesharing base price influences the congestion level, (ii) within a certain price range, an increase in price may reduce the traffic congestion, and (iii) the utilization of ridesharing increases as the congestion increases. Copyright © 2014 John Wiley & Sons, Ltd.     

Evaluation of exclusive bus lanes in a bi-modal degradable road network

In this paper, we proposed an evaluation method of exclusive bus lanes (EBLs) in a bi-modal degradable road network with car and bus transit modes. Link travel time with and without EBLs for two modes is analyzed with link stochastic degradation. Furthermore, route general travel costs are formulated with the uncertainty of link travel time for both modes and the uncertainty of waiting time at a bus stop and in-vehicle congestion costs for the bus mode. The uncertainty of bus waiting time is considered to be relevant to the degradation of the front links of the bus line. A bi-modal user equilibrium model incorporating travelers’ risk adverse behavior is proposed for evaluating EBLs. Finally, two numerical examples are used to illustrate how the road degradation level, travelers’ risk aversion level and the front link’s correlation level with the uncertainty of the bus waiting time affect the results of the user equilibrium model with and without EBLs and how the road degradation level affects the optimal EBLs setting scheme. A paradox of EBLs setting is also illustrated where adding one exclusive bus lane may decrease share of bus.     

Making time count: Traveler activity engagement on urban transit

In practice, travel time is assigned a cost and treated as a disutility to be minimized. There is a growing body of research supporting the hypothesis that travel time has some value of its own, and the proliferation of information and communication technology (ICT) may be contributing to that value. Travelers’ attitudes are confounded with their mode choice, and as telecommunications mediate travel behavior, analysts must recognize the interaction between time use and customer satisfaction for appropriate travel demand management. To that end, this paper presents results from jointly estimated models of travelers’ latent satisfaction and on-board activity engagement using Chicago transit rider data gathered in April 2010. The simple questionnaire and small sample corroborate the findings of past research indicating travel attitudes and activity engagement have potential to influence travelers’ value of time, and many transit riders consider transit a better use of time and/or money than driving. The findings affirm the need for a more holistic understanding of value of time for travel demand management and infrastructure valuation. As time use has an influence on users’ valuation of the transit mode, offering opportunities to conduct certain leisure activities could improve the perceived value of travel time.     

A bi-level model for GHG emission charge based on a continuous distribution of travelers’ value of time (VOT)

Transportation is an important source of greenhouse gas (GHG) emissions. In this paper, we develop a bi-level model for GHG emission charge based on continuous distribution of the value of time (VOT) for travelers. In the bi-level model framework, a policy maker (as the leader) seeks an optimal emission charge scheme, with tolls differentiated across travel modes (e.g., bus, motorcycles, and cars), to achieve a given GHG reduction target by shifting the proportions of travelers taking different modes. In response, travelers (as followers) will adjust their travel modes to minimize their total travel cost. The resulting mode shift, hence the outcome of the emission charge policy, depends on travelers’ VOT distribution. For the solution of the bi-level model, we integrate a differential evolution algorithm for the upper level and the “all or nothing” traffic assignment for the lower level. Numerical results from our analysis suggest important policy implications: (1) in setting the optimal GHG emission charge scheme for the design of transportation GHG emission reduction targets, policy makers need to be equipped with rigorous understanding of travelers’ VOT distribution and the tradeoffs between emission reduction and system efficiency; and (2) the optimal emission charge scheme in a city depends significantly on the average value of travelers’ VOT distribution—the optimal emission charge can be designed and implemented in consistency with rational travel flows. Further sensitivity analysis considering various GHG reduction targets and different VOT distributions indicate that plausible emission toll schemes that encourage travelers to choose greener transportation modes can be explored as an efficient policy instrument for both transportation network performance improvement and GHG reduction.     

The influence of employer ridesharing programs on employee mode choice

Employer ridesharing programs and employee mode choice were analyzed using Southern California data. Problems in estimating the costs and benefits of employer ridesharing programs were identified. Surveyed firms used a wide variety of information to estimate employee mode split internally. Virtually all surveyed firms offered free or subsidized parking to some or all of their employees. Few responding firms estimated the cost of providing employee parking accurately, if at all. Despite these significant data limitations, factors influencing firm choice of employer ridesharing program components were identified. The influence of employer ridesharing programs on employee mode choice was modeled using weighted least squares logit regression analysis. Firm size was foung to be the single most important variable identified in the analysis. Larger firms were more likely to offer ridesharing incentives to their empolyees, and to report direct employer benefits from ridesharing. Alternative work hours hindered the formation of ridesharing arrangements in some cases. Relatively few firms promoted ridesharing on a purely voluntary basis. A private market for employer ridesharing services was found to exist, however. Personalized matching assistance may be a critical factor in developing more effective employer ridesharing programs. Parking pricing and supply control measures probably would have a larger impact on employee mode split overall. Parking management faces severe obstacles in implementation, some of which might be overcome through the more extensive provision of ridesharing services, such as personalized matching assistance. to employees at specific employment sites by their employers.     

Impacts of highly automated vehicles on travel demand: macroscopic modeling methods and some results

Automated vehicles (AV) will change transport supply and influence travel demand. To evaluate those changes, existing travel demand models need to be extended. This paper presents ways of integrating characteristics of AV into traditional macroscopic travel demand models based on the four-step algorithm. It discusses two model extensions. The first extension allows incorporating impacts of AV on traffic flow performance by assigning specific passenger car unit factors that depend on roadway type and the capabilities of the vehicles. The second extension enables travel demand models to calculate demand changes caused by a different perception of travel time as the active driving time is reduced. The presented methods are applied to a use case of a regional macroscopic travel demand model. The basic assumption is that AV are considered highly but not fully automated and still require a driver for parts of the trip. Model results indicate that first-generation AV, probably being rather cautious, may decrease traffic performance. Further developed AV will improve performance on some parts of the network. Together with a reduction in active driving time, cars will become even more attractive, resulting in a modal shift towards car. Both circumstances lead to an increase in time spent and distance traveled.

     

Commuting trip satisfaction in Beijing: Exploring the influence of multimodal behavior and modal flexibility

In the past decade, many studies have explored the relationship between travelers’ travel mode and their trip satisfaction. Various characteristics of the chosen travel modes have been found to influence trip experiences; however, apart from the chosen modes, travelers’ variability in mode use and their ability to vary have not been investigated in the trip satisfaction literature. This current paper presents an analysis of commuting trip satisfaction in Beijing with a particular focus on the influence of commuters’ multimodal behavior on multiple workdays and their modal flexibility for each commuting trip. Consistent with previous studies, we find that commuting trips by active modes are the most satisfying, followed by trips by car and public transport. In Beijing, public transport dominates. Urban residents increasingly acquire automobiles, but a strict vehicle policy has been implemented to restrict the use of private cars on workdays. In this comparatively constrained context for transport mode choice, we find a significant portion of commuters showing multimodal behavior. We also find that multimodal commuters tend to feel less satisfied with trips by alternative modes compared with monomodal commuters, which is probably related to their undesirable deviation from habitual transport modes. Furthermore, the relationship between modal flexibility and trip satisfaction is not linear, but U-shaped. Commuters with high flexibility are generally most satisfied because there is a higher possibility for them to choose their mode of transport out of preference. Very inflexible commuters can also reach a relatively high satisfaction level, however, which is probably caused by their lower expectations beforehand and the fact that they did not have an alternative to regret in trip satisfaction assessments.     

Why do urban travelers select multimodal travel options: A repertory grid analysis

The increasing number of travelers in urban areas has led to new opportunities for local government and private mobility providers to offer new travel modes besides and in addition to traditional ones. Multimodal travel provides an especially promising opportunity. However, until now the underlying reasons why consumers choose specific alternatives have not been fully understood. Hence, the design of new travel modes is mainly driven by obvious criteria such as environmental friendliness and convenience but might not consider consumers’ real or latent needs. To close this research gap, sixty in-depth interviews with urban travelers were conducted. To identify the perceptual differences of customers among different travel modes, the repertory grid technique as an innovative, structured interview method was applied. Our data show that urban travelers distinguish and select travel alternatives based on 28 perceptual determinants. While some determinants associated with private cars such as privacy, flexibility and autonomy are key indicators of travel mode choice, costs and time efficiency also play a major role. Furthermore, by comparing travel modes to an ideal category, we reveal that some perceptual determinants do not need to be maximized in order to fulfill customer needs optimally. A comparison of consumers’ perceptual assessments of alternative travel modes identifies specific advantages and disadvantages of all alternatives, and provides fruitful implications for government and private mobility providers.     

The future mobility of the world population

On average a person spends 1.1 h per day traveling and devotes a predictable fraction of income to travel. We show that these time and money budgets are stable over space and time and can be used for projecting future levels of mobility and transport mode. The fixed travel money budget requires that mobility rises nearly in proportion with income. Covering greater distances within the same fixed travel time budget requires that travelers shift to faster modes of transport. The choice of future transport modes is also constrained by path dependence because transport infrastructures change only slowly. In addition, demand for low-speed public transport is partially determined by urban population densities and land-use characteristics. We present a model that incorporates these constraints, which we use for projecting traffic volume and the share of the major motorized modes of transport—automobiles, buses, trains and high speed transport (mainly aircraft)—for 11 regions and the world through 2050. We project that by 2050 the average world citizen will travel as many kilometers as the average West European in 1990. The average American's mobility will rise by a factor of 2.6 by 2050, to 58,000 km/year. The average Indian travels 6000 km/year by 2050, comparable with West European levels in the early 1970s. Today, world citizens move 23 billion km in total; by 2050 that figure grows to 105 billion.     

Structural equation modeling for national travel demand: an examination of the relationships between communication modes

This paper examines the relationships among different transportation modes, and between transportation and telecommunications, by applying the structural equation modeling (SEM) technique. For this purpose, we collected and compiled time series data on national travel demand, and socioeconomic and telecommunications conditions in Taiwan, and built national travel demand models using SEM. The estimation results show that the relationship between telecommunications and transportation demand (either car ownership or public transportation) is more complementary than substitutional. Moreover, car ownership is a type of inelastic necessity good, and its relationship with public transportation is more substitutional than complementary. Finally, among the three public transportation modes – rail, bus and domestic air – it is found that air is weakest in terms of competitive power. From the viewpoint of long-term forecasting trends, the bus holds its competitive power in comparison with other public transportation modes and would not be replaced in the future.