Choice of parking: Stated preference approach

Over recent years, parking policy has become a key element of transport policy in many countries. Parking policy measures can affect many different dimensions of travel behaviour but are likely to be most significant in terms of travellers' choice of parking type and location. This dimension of travel choice has, to date, received comparatively little attention, yet is of vital importance if we are to properly understand and predict the effects of parking policy measures.This paper presents two studies addressing this issue carried out in the United Kingdom and Germany. Both studies used a stated preference approach in order to collect disaggregate data on travellers responses to changes in parking attributes and used these data to build simple logit models of parking type choice. The studies were designed in order to allow comparable choice models to be estimated from the two datasets. The results obtained strongly indicate the need to separately identify the costs associated with different components of the parking activity (e.g., general in-vehicle time, parking search time, egress time) and also point to the existence of significant differences in the relative valuation of these components across different journey purposes. Where possible, the results of the choice modelling exercises are also compared with existing revealed and stated preference results and are found to be generally in line with prior expectations.     

Tour-based mode choice modelling as the core of an activity-based travel demand modelling framework: a review of state-of-the-art

ABSTRACT

The paper presents a critical review of the methodological approaches used in tour-based mode choice models within the activity-based modelling frameworks. Various components of the activity-based models, such as activity type choice, activity location choice, and activity duration have already matured significantly. However, the mode choice component is often simplified in many ways. Both trip-based and tour-based approaches are used in many cases. However, the tour-based approach is considered to be the most relevant to the activity-based modelling framework. This paper presents a synthesis of the strengths and weaknesses of existing tour-based mode choice models. The previous studies on tour-based mode choice models are grouped into seven categories, ranging from simplified main tour mode to complex dynamic discrete choice models. Besides, challenges with data-hungry models, simulation-based models and static models are discussed elaborately. In conclusion, it proposes a few methodological suggestions for researchers and practitioners for finding an appropriate mode choice modelling framework for activity-based models. In addition, the paper also provides a guideline on how to incorporate automated vehicles and Mobility-as-a-Service within the framework of tour-based mode choice models.     

Integrating parking behaviour in activity-based travel demand modelling: Investigation of the relationship between parking type choice and activity scheduling process

Traditionally, the parking choice/option is considered to be an important factor in only in the mode choice component of a four-stage travel demand modelling system. However, travel demand modelling has been undergoing a paradigm shift from the traditional trip-based approach to an activity-based approach. The activity-based approach is intended to capture the influences of different policy variables at various stages of activity-travel decision making processes. Parking is a key policy variable that captures land use and transportation interactions in urban areas. It is important that the influences of parking choice on activity scheduling behaviour be identified fully. This paper investigates this issue using a sample data set collected in Montreal, Canada. Parking type choice and activity scheduling decision (start time choice) are modelled jointly in order to identify the effects of parking type choice on activity scheduling behaviour. Empirical investigation gives strong evidence that parking type choice influences activity scheduling process. The empirical findings of this investigation challenge the validity of the traditional conception which considers parking choice as exogenous variable only in the mode choice component of travel demand models.     

Estimation of switching models from revealed preferences and stated intentions

This paper proposes a methodology for modeling switching behavior using simultaneously cross-sectional revealed preference (RP) data and stated intentions, a type of stated preference (SP) data. With explicit consideration of biases and random errors potentially contained in SP data, combined estimation with RP and SP data can exploit the advantages of both data sources. An empirical analysis of commuters' mode choice shows that the stated intention data have predictive validity if their biases and errors are properly corrected.     

Valuing time and reliability: assessing the evidence from road pricing demonstrations

This paper compares results from evaluations of two recent road pricing demonstrations in southern California. These projects provide particularly useful opportunities for measuring commuters’ values of time and reliability. Unlike most revealed preference studies of value of time, the choice to pay to use the toll facilities in these demonstrations is relatively independent from other travel choices such as whether to use public transit. Unlike most stated preference studies, the scenarios presented in these surveys are real ones that travelers have faced or know about from media coverage. By combining revealed and stated preference data, some of the studies have obtained enough independent variation in variables to disentangle effects of cost, time, and reliability, while still grounding the results in real behavior. Both sets of studies find that the value of time saved on the morning commute is quite high (between $20 and $40 per hour) when based on revealed behavior, and less than half that amount when based on hypothetical behavior. When satisfactorily identified, reliability is also valued quite highly. There is substantial heterogeneity in these values across the population, but it is difficult to isolate its exact origins.     

The evaluation of high occupancy vehicle lanes on sun yat‐sen freeway in Taiwan

This study proposes a methodological framework to incorporate latent factors, including direct and indirect perceptions, as the explanatory variables in a discrete choice models using revealed preference and stated preference data sets. The methodology requires the estimation of a model system comprising of a discrete choice model and the structural and measurement equations of a latent variable model. The application involves the evaluation of responses to the new high occupancy vehicle (HOV) lanes on the Sun Yat‐Sen Freeway in Taiwan. The results obtained from this study provide valuable insights into the planning and assessment of HOV lanes.     

Accounting for systematic heterogeneity across car commuters in response to multiple TDM policies: case study of Tehran

Modeling commuters’ choice behavior in response to transportation demand management (TDM) helps in predicting the consequences of TDM policies. Although research looking at choice behavior has evolved to investigate preference heterogeneity in response to factors influencing mode choice, as far as we know, no study has considered taste variation across commuters in response to multiple TDM policies. This paper investigates the presence of systematic preference heterogeneity across commuters, in response to the TDM policies that can be explained by their socio-economic or commuting-related characteristics. Analysis is based on results of a stated preference survey developed using a Design of Experiments approach. Five policies were assessed in order to study the impact they had on how commuters chose their mode of transportation. These include increasing parking cost, increasing fuel cost, implementing cordon pricing, reducing transit time and improving access to transit facilities. For the sake of assessing both systematic and random preference heterogeneity across car commuters, a form of the Mixed Multinomial Logit (MMNL) model that identifies sources of heterogeneity and consequently makes the choice models less restrictive in considering both systematic and random preference variation across individuals was developed. The sample includes 366 individuals who regularly commute to their workplace in the city center of Tehran, Iran. The likelihood function value of this model shows a significant improvement compared to the base MNL model, using the same variables. The MMNL model shows that taste variation across the studied commuters results in differences in influences estimated for three policies: increasing parking cost, reducing transit time and improving access to transit. The analysis examines several distributions for random parameters to test the impacts of restricting distributions to allow for only normality. The results confirm the potential to improve model fit with alternative distributions.     

Can you ever be certain? Reducing hypothetical bias in stated choice experiments via respondent reported choice certainty

Stated choice experiments are a preeminent method for researchers and practitioners who seek to examine the behavior of consumers. However, the extent to which these experiments can replicate real markets continues to be debated in the literature, with particular reference to the potential for biased estimates as a result of the hypothetical nature of such experiments. In this paper, a first in the transportation literature, we compare stated choice responses to revealed preference behavior and examine three methods proposed in the literature for calibrating choice experiments via reported choice certainty. In doing so we provide evidence that the incorrect calibration of responses can produce stated choice results that are more biased than doing nothing at all, however we show that by jointly estimating choice and choice certainty there is a significant reduction in hypothetical bias such that stated choice responses more directly replicate real behavior.     

Individual characteristics and stated preferences for alternative energy sources and propulsion technologies in vehicles: A discrete choice analysis for Germany

With respect to the German goal of a transition to a lead market for electromobility within a short time period, this paper empirically examines the preferences for alternative energy sources or propulsion technologies in vehicles and particularly for electric vehicles. The data stem from a stated preference discrete choice experiment with 598 potential German car buyers. In order to simulate a realistic future purchase situation, seven vehicle types were incorporated in each of the six choice sets, i.e. hybrid, gas, biofuel, hydrogen, and electric vehicles besides common gasoline and diesel vehicles. The econometric analysis with flexible multinomial probit models reveals that potential car buyers in Germany currently have a low stated preference for electric, hydrogen, and hybrid vehicles. While our paper also discusses the impact of common vehicle attributes such as purchase price or service station availability, it particularly considers the effect of socio-demographic and environmental awareness variables. The estimation results reveal that younger potential car buyers have a higher stated preference for hydrogen and electric vehicles, males have a higher stated choice of hydrogen vehicles, and environmentally aware potential car buyers have a higher stated preference for hydrogen and electric vehicles. These results suggest that common policy instruments such as the promotion of research and development, taxation, or subsidization in the field of electromobility could be supplemented by strategies to increase the social acceptance of alternative vehicle types that are directly oriented to these population groups. Methodologically, our study highlights the importance of the inclusion of taste persistence across the choice sets and a high number of random draws in the Geweke–Hajivassiliou–Keane simulator in the simulated maximum likelihood estimation of the multinomial probit models.     

Value of leisure time based on individuals' mode choice behavior

Values of time have been defined in various forms such as value of leisure time (shadow price of time), value of travel time, and value of saving time, and are mostly measured based on individuals' travel choice behavior. The main purpose of this study is to estimate the value of leisure time by general mode choice models. The estimated level can be used to evaluate the benefits from the increasing leisure time gained by people in Taiwan after the government has practiced a series of policies to shorten employee's working hours in the last few years. To justify the application, this study reviews and reinterprets the theoretical results of some major works on value of time derivations. Then to practically estimate the value of leisure time, it suggests a method of combining revealed preference and stated preference data for application. Finally, it conducts an empirical study on travelers' mode choices behavior in Taiwan to carry out the method suggested. The value of leisure time is estimated at 56NT$ per hour (around 1.65US$/hr), which is even lower than the minimum wage rate regulated by Taiwan government.     

Influence of the weather on mode choice in corridors with time-varying congestion: a mixed data study

Studies that link human behaviour to the influence of weather have historically been conducted in such fields as tourism, marketing and leisure. In most studies that jointly examine weather and the mode of transport, only open-air transportation has been considered (for example, bicycle, motorcycle or walking). This focus, together with the habitual use of data collected with automatic devices and a lack of studies that analyse this issue using stated preference data, are the main reasons motivating this paper. This paper aims to analyse the influence of weather and the density of traffic on the choice of transport mode. A case study is conducted in an access/egress corridor located in the city of Barcelona (Spain). Two data sources were used: revealed preference and stated preference data. Modelling techniques using mixed data enabled the stronger features from both data sources to be captured. Finally, we discuss how the selection of different alternative specific constants in models estimated using mixed data could generate unrealistic forecasting results if environmental changes are expected in the actual market.     

Estimating the long-term effects of different passenger car technologies on energy/fuel consumption and emissions of greenhouse gases in Europe

Abstract

A stated preference (SP) experiment of car ownership was conducted in Mumbai Metropolitan Region (MMR) of Maharashtra in India. A full factorial experiment was designed to considering various attributes such as travel time, travel cost, projected household income, car loan payment and servicing cost. Data on 357 individuals were collected which resulted in 3213 observations for the calibration of the work trip and recreational trip car ownership models. The car ownership alternatives considered 0, 1 and 2 cars. A multinomial logit framework was used to develop the car ownership model taking the household as a decision unit. The specification and results of the SP car ownership model are discussed. The observed and predicted values matched reasonably when the validity of the SP car ownership model was tested against revealed preference (RP) data. The car ownership models developed in this study exhibit a satisfactory goodness of fit. It is concluded that the SP modelling approach can be successfully used for modelling car ownership decisions of households in developing countries.     

An application of a rank ordered probit modeling approach to understanding level of interest in autonomous vehicles

Surveys of behavior could benefit from information about people’s relative ranking of choice alternatives. Rank ordered data are often collected in stated preference surveys where respondents are asked to rank hypothetical alternatives (rather than choose a single alternative) to better understand their relative preferences. Despite the widespread interest in collecting data on and modeling people’s preferences for choice alternatives, rank-ordered data are rarely collected in travel surveys and very little progress has been made in the ability to rigorously model such data and obtain reliable parameter estimates. This paper presents a rank ordered probit modeling approach that overcomes limitations associated with prior approaches in analyzing rank ordered data. The efficacy of the rank ordered probit modeling methodology is demonstrated through an application of the model to understand preferences for alternative configurations of autonomous vehicles (AV) using the 2015 Puget Sound Regional Travel Study survey data set. The methodology offers behaviorally intuitive model results with a variety of socio-economic and demographic characteristics, including age, gender, household income, education, employment and household structure, significantly influencing preference for alternative configurations of AV adoption, ownership, and shared usage. The ability to estimate rank ordered probit models offers a pathway for better utilizing rank ordered data to understand preferences and recognize that choices may not be absolute in many instances.     

An empirical comparison of travel choice models that capture preferences for compromise alternatives

Compromise alternatives have an intermediate performance on each or most attributes rather than having a poor performance on some attributes and a strong performance on others. The relative popularity of compromise alternatives among decision-makers has been convincingly established in a wide range of decision contexts, while being largely ignored in travel behavior research. We discuss three (travel) choice models that capture a potential preference for compromise alternatives. One approach, which is introduced in this paper, involves the construction of a so-called compromise variable which indicates to what extent (i.e., on how many attributes) a given alternative is a compromise alternative in its choice set. Another approach consists of the recently introduced random regret-model form, where the popularity of compromise alternatives emerges endogenously from the regret minimization-based decision rule. A third approach consists of the contextual concavity model, which is known for favoring compromise alternatives by means of a locally concave utility function. Estimation results on a stated route choice dataset show that, in terms of model fit and predictive ability, the contextual concavity and random regret models appear to perform better than the model that contains an added compromise variable.     

An activity-based approach for scheduling multimodal transit services

This paper proposes a new activity-based transit assignment model for investigating the scheduling (or timetabling) problem of transit services in multi-modal transit networks. The proposed model can be used to generate the short-term and long-term timetables of multimodal transit lines for transit operations and service planning purposes. The interaction between transit timetables and passenger activity-travel scheduling behaviors is captured by the proposed model, as the activity and travel choices of transit passengers are considered explicitly in terms of departure time choice, activity/trip chain choices, activity duration choice, transit line and mode choices. A heuristic solution algorithm which combines the Hooke–Jeeves method and an iterative supply–demand equilibrium approach is developed to solve the proposed model. Two numerical examples are presented to illustrate the differences between the activity-based approach and the traditional trip-based method, together with comparison on the effects of optimal timetables with even and uneven headways. It is shown that the passenger travel scheduling pattern derived from the activity-based approach is significantly different from that obtained by the trip-based method, and that a demand-sensitive (with uneven headway) timetable is more efficient than an even-headway timetable.     

Representing and estimating interactions between activities in a need-based model of activity generation

Although several activity-based models made the transition to practice in recent years, modeling dynamic activity generation and especially, the mechanisms underlying activity generation are not well incorporated in the current activity-based models. For instance, current models assume that activities are independent, but to the extent that different activities fulfill the same underlying needs and act as partial substitutes, their interactions/dependencies should be taken into account. For example, recreational, leisure, and social activities tend to be partly substitutable since they satisfy a common need of relaxation, and when undertaken together with others, social needs will be satisfied as well. This paper describes the parameter estimation of a need-based activity generation model, which includes the representation of possible interaction effects between activities. A survey was carried out to collect activity data for a typical week and a specific day among a sample of individuals. The diary data contain detailed information on activity history and future planning. Estimation of the model involves a range of shopping, social, leisure, and sports activities, as dependent variables, and socioeconomic, day preference, and interaction variables, as explanatory variables. The results show that several person, household, and dwelling attributes influence activity-episode timing decisions in a longitudinal time frame and, thus, the frequency and day choice of conducting the social, leisure, and sports activities. Furthermore, interactions were found in the sense that several activities influence the need for other activities and some activities affect the utility of conducting another activity on the same day.     

Behavior of taxi customers in hailing vacant taxis: a nested logit model for policy analysis

This study models and examines the taxi customers' preferences for hailing vacant taxis on streets. A stated preference survey was conducted to randomly select and interview 1242 taxi customers at taxi stands and pedestrians on streets, who had experiences of taking taxis recently, about their choices under different given hypothetical scenarios. In total, 4968 observations were collected and used for developing the discrete choice models for the analysis. To account for the potential correlations among alternatives, two nested logit models are developed, calibrated, and compared with a standard multinomial logit model in the investigation. The results of likelihood ratio test demonstrate that one of the developed nested logit models is better than the standard multinomial logit model to describe the search behavior of taxi customers. The model results also show that the walking time to and the waiting time at the location for hailing taxis, the extra travel time to the destination because of local circulation for finding a way from the pickup location heading to a passenger's destination, as well as the taxi customers' perceptions for walking to and waiting at taxi stands were found as significant factors to influence their decisions. In addition, the results of market segmentation analysis illustrate the variations in taxi‐search strategies of taxi customers in different districts and regions. Some policy implications on introducing more taxi stands and improving the utilization rates of taxi stands are also discussed. We believe that the proposed models, findings, and discussion are useful for developing micro‐simulation models to evaluate the performance of road traffic networks with taxi services and developing simulation‐based optimization models to answer policy questions related to taxi services. Copyright © 2015 John Wiley & Sons, Ltd.     

Modelling travellers’ risky choice in a revealed preference context: a comparison of EUT and non-EUT approaches

Recent work on risky choice modelling has sought to address the shortcomings of expected utility theory (EUT) by using non-expected utility theoretic (non-EUT) approaches. However, to date these approaches have been merely tested on stated choice data which is flexible and cheap. In this study, we empirically investigate the feasibility and validity of non-EUT approaches in a revealed preference (RP) context in which travel time distribution is extracted from observed historical travel time data, and subsequently present systematic comparisons between EUT, weighted utility theory, rank-dependent expected utility theory, and prospect theory (PT). The empirical evidence indicates that each non-EUT model has important behavioural insights to offer, moreover, EUT as well as non-EUT models can be applied to the RP context. However, the EUT and non-EUT model fits are generally similar with only PT providing a marginally improved model fit over EUT. The key findings presented in this study reinforce the importance of exploring non-EUT models within a revealed preference context before they can be applied reliably to modelling risky choices in the real world.     

Well-being and activity-based models

We present empirical and theoretical analyses to investigate the relationship between happiness (or subjective well-being) and activity participation and develop a framework for using well-being data to enhance activity-based travel demand models. The overriding hypothesis is that activities are planned and undertaken to satisfy needs so as to maintain or enhance subjective well-being. The empirical analysis consists of the development of a structural equations exploratory model of activity participation and happiness using data from a cross-sectional survey of a sample of commuters. The model reveals significant correlations between happiness and behavior for different types of activities: higher propensity of activity participation is associated with greater activity happiness and greater satisfaction with travel to the activity. The theoretical analysis consists of the development of a modeling framework and measures for the incorporation of well-being within activity-based travel demand models. The motivation is that activity pattern models have been specified in ad-hoc ways in practice as a function of mobility, lifestyle, and accessibility variables. We postulate that well-being is the ultimate goal of activity patterns which are driven by needs and propose two extensions of activity pattern models. The first extension consists of the use of well-being measures as indicators of the utility of activity patterns (in addition to the usual choice indicators) within a random utility modeling framework. The second extension models conceptually the behavioral process of activity generation based on needs satisfaction. We present an example of an operational activity pattern model and propose well-being measures for enhancing it.     

Misclassification in travel surveys and implications to choice modeling: application to household auto ownership decisions

Travel surveys that elicit responses to questions regarding daily activity and travel choices form the basis for most of the transportation planning and policy analysis. The response variables collected in these surveys are prone to errors leading to mismeasurement or misclassification. Standard modeling methods that ignore these errors while modeling travel choices can lead to biased parameter estimates. In this study, methods available in the econometrics literature were used to quantify and assess the impact of misclassification errors in auto ownership choice data. The results uncovered significant misclassification rates ranging from 1 to 40% for different auto ownership alternatives. Also, the results from latent class models provide evidence for variation in misclassification probabilities across different population segments. Models that ignore misclassification were not only found to have lower statistical fit but also significantly different elasticity effects for choice alternatives with high misclassification probabilities. The methods developed in this study can be extended to analyze misclassification in several response variables (e.g., mode choice, activity purpose, trip/tour frequency, and mileage) that constitute the core of advanced travel demand models including tour and activity-based models.