Cruise ship market segmentation: a 'non-traditional' port case study

Market segmentation in the cruise ship industry is an essential tool for securing a favourable market share. A case study of a mid-sized vessel operating from a 'non-traditional' port provides insights of the demographic and socio-economic characteristics of a cruise population. The questionnaire also supports the logic for a strong local/regional marketing effort and validates the rationale for the provision of a cruise service from a 'non-traditional' port.     

宏基因组学及其技术的研究进展

宏基因组学是研究生态群体基因功能和其相互作用的新科学领域,以特定生态环境中微小生物遗传物质的总和作为研究对象,基本研究策略是通过克隆、异源表达,筛选出有用的新基因及其产物。宏基因组学为生命学科和药学研究提供了一个强有力的新技术,并在包括医学在内的许多领域取得了新成就。本述评对宏基因组学的概念、技术和应用作了简要介绍。     

Beyond “Peak Car”: A reflection on the evolution of public sentiment about the role of cars in cities

In this volume, Jones has made a persuasive case for considering recently observed reductions in car use (and sometimes car ownership) in a number of major northern cities as part of an evolutionary process, rather than the consequence of transient conditions such as the economic downturn of 2008 and its relatively slow recovery. In an era bringing new service models for mobility and communications that have important implications for safety, security, the environment and well-being, he points to the role of public attitudes and sentiments that may underlie changing policy priorities and an associated culture change with respect to transport in cities and the reclamation of street space. This paper briefly explores the role of public sentiments and reflects on the apparent emergence of a popular subculture that favors living, if possible, without owning or using cars, in contrast to older subcultures embracing more extreme sentiments that are either Car-centered or emphatically anti-car.     

Current operational urban land‐use–transport modelling frameworks: A review

Various alternative frameworks are available for modelling urban land‐use–transport interaction. This paper provides a detailed review of six of these frameworks that have been or are currently being used to develop operational models. The intention is to indicate what is the general nature of the current state of practice and what is now available for practical modelling work in the area. The intention is also to compare the current state of practice with what might be the ideal in various respects. The six frameworks reviewed (ITLUP, MEPLAN, TRANUS, MUSSA, NYMTC‐LUM and UrbanSim) are considered in terms of their representations of physical systems, decision‐makers and processes, along with various more general modelling and implementation issues. None matches the ideal as envisaged here in all respects. However, a wide range of policy considerations can be handled explicitly with what is available, and more recent developments show an encouraging trend towards expansion in the scope of what can be considered. Further strengthening of the behavioural basis and relaxation of some of the more restrictive assumptions would appear to be both appropriate and likely in the future.     

‘Informal Travel’: A New Conceptualization of Travel Patterns?

Abstract

In transportation, informal transport refers mainly to the use of paratransit services in the developing world. In this paper we argue that informal travel may include, in addition to mode and users, also other travel pattern elements, such as trip planning, structure, purpose, and destination. Each of these can be placed along an axis ranging from formal manifestations to informal ones, thus creating a ‘formality scale’. Moreover, these elements may be combined in numerous ways, creating a multitude of travel patterns that may be placed all along the formality scale. After providing a definition of formal, semi-formal, and informal travel and characterizing travel patterns according to the formality scale we identify population groups which exemplify semi-formal and informal travel patterns. Next, we analyze the 2009 US National Household Travel Survey, which suggests informal travel may be growing. This leads to a discussion on various factors that might affect travel formality. Most notably, the growing use of information and communication technologies may be shifting travel toward the informal end of the axis. In turn, this might affect trip symmetry, which may result in further effects on the transportation system.