Should I stay or should I go? Investigating route switching behavior from revealed preferences data

A large variety of factors influence the route choice decisions of road users, and modelers consider these factors within the perceived utility that road users are assumed to maximize. However, this perceived utility may be different even for the same origin–destination pair and this leads road users to choose different routes for different trips. In this study, we focus on this particular phenomenon of route switching behavior by estimating discrete choice models with the aim of understanding the key factors at its foundation. The estimated route choice models account for route characteristics, socio-economic information, activity based data, inertial mechanism and learning effects, and they are applied to revealed preference data consisting of 677 actual day by day route choices (referred to 77 road users) collected by GPS in Cagliari (Italy). Route switching models were estimated with both fixed and random coefficient models. The model estimation results show that the variables referred to habit and learning have an important relevance on explaining the route switching phenomenon. Specifically, the higher is the travel habit, the less is the propensity of the road users to switch their route. Moreover, the learning effect shows that the accumulation of past experiences has more influence on the choice than the most recent ones.

     

A multivariate ordered-response model system for adults’ weekday activity episode generation by activity purpose and social context

This paper proposes a multivariate ordered-response system framework to model the interactions in non-work activity episode decisions across household and non-household members at the level of activity generation. Such interactions in activity decisions across household and non-household members are important to consider for accurate activity-travel pattern modeling and policy evaluation. The econometric challenge in estimating a multivariate ordered-response system with a large number of categories is that traditional classical and Bayesian simulation techniques become saddled with convergence problems and imprecision in estimates, and they are also extremely cumbersome if not impractical to implement. We address this estimation problem by resorting to the technique of composite marginal likelihood (CML), an emerging inference approach in the statistics field that is based on the classical frequentist approach, is very simple to estimate, is easy to implement regardless of the number of count outcomes to be modeled jointly, and requires no simulation machinery whatsoever.The empirical analysis in the paper uses data drawn from the 2007 American Time Use Survey (ATUS) and provides important insights into the determinants of adults’ weekday activity episode generation behavior. The results underscore the substantial linkages in the activity episode generation of adults based on activity purpose and accompaniment type. The extent of this linkage varies by individual demographics, household demographics, day of the week, and season of the year. The results also highlight the flexibility of the CML approach to specify and estimate behaviorally rich structures to analyze inter-individual interactions in activity episode generation.     

Lessons learned from a personalized travel planning (PTP) research program to reduce car dependence

Voluntary travel behavior change programs have been implemented worldwide since the late 1990s at a personal and community level. Most of the now completed programs were commissioned by local authorities to commercial firms, in an attempt to reduce private car use. In this context, the evaluation and review of the reliability of these policy measures have been at the core of most of the debates and studies in this field. In this paper, we describe the lessons learned from a research program funded by the Sardinian Government (Italy), aimed at testing a soft transport policy measure for reducing car dependence. In particular, the work reviews in detail the methodological approach and participants’ feedback on a personalized travel plan (PTP). After implementation of the soft measure, the PTP participants were divided into two groups depending on whether they had reduced car use or not, and separate analyses were conducted to highlight the factors underlying different behavior change decisions. General conclusions regarding the effectiveness of the PTP are beyond the scope of the present study.