基于模糊因素的铁路旅客满意度的综合评价

从铁路旅客运输自身特性及旅客满意度评价特性两方面出发,通过分析铁路旅客满意度的影响因素,确定评估旅客满意度的评价指标体系。并采用模糊综合评价方法,建立了铁路旅客满意度模糊综合评价模型,结合铁路旅客问卷调查结果,对目前铁路旅客满意度水平进行了综合评价,从而为提高和改进铁路运输服务质量和服务水平、提高铁路运输的综合竞争力提供参考依据。     

顾客满意战略及其在我国修船企业中的应用

文中旨在通过对CS(Customer Satisfaction的缩写,意为“顾客满意”)战略的基本原理与概念,CS战略在我国修船企业发展中实施的必要性,CS战略在我国修船企业中发展的现状以及CS战略在我国修船企业中实施的途径进行阐述,倡导我国修船企业不失时机地导入CS战略。     

Analysis of factors that may be essential in the decision to fly on fully autonomous passenger airliners

This research investigates factors that influence opinion in the decision to fly on fully autonomous passenger airliners primarily from the perspective of aviation and technology professionals. Bayesian statistical inference and a two‐level fractional factorial survey are used to sample passengers' views on fully autonomous airliners. Eight trust, safety, and cost factors are incorporated into a vignette set in the future. Factors include automation levels, safety records, liability guarantees, airline integrity, and service disruptions. Dependent variables exist in five post‐vignette questions and essentially ask “Would you” or “Would you not” be willing to fly on a fully autonomous airliner? Sixteen versions of the vignette, each with unique trust, safety, and cost levels, present varying (unknown) degrees of influence to the survey respondents. For every demographic, the research shows a 99% statistically significant difference between the “prior” and “posterior” sampled population proportions willing to fly. The most significant positive influence involves integrity characteristics of the airline, while the most negative influence relates to life insurance liability guarantees. Research from 2003 suggested that this mode of travel would be acceptable to only 10.5% of respondents. When the 2003 research is used as a Bayesian prior probability, the resulting posterior probability for the demographics sampled can be modeled as a beta distribution, indicating 95% probability that the sampled proportion of the population willing to fly is between 33.2% and 36.4%. After adjusting for age and profession demographics to match the US population, the 95% probability bounds on the proportion willing to fly are 31.35% and 34.15%. Copyright © 2015 John Wiley & Sons, Ltd.     

物流服务需求者--客户资源整合模式探讨

服务产品的生产和消费是在供需双方的互动过程中完成的,所以,物流企业的资源整舍不能没有客户的直接参与。物流系统中的客户资源整合,其实质就是通过对客户资源的有效整合,最终使物流系统中的运作资源得以充分的利用。     

Design and evaluation of an integrated inventory and transportation system

This paper proposes the adoption of an integrated inventory and transportation system (IITS) to minimize the total costs of inventory and transportation. A non-linear programing is developed by analyzing transportation and inventory costs with one supplier and many retailers in the distribution environment. The paper compares the proposed model with the traditional approach in computing total costs with numerical data. The results indicate that the total costs can be optimized by adopting integrated programing rather than the traditional approach, along with achieving improved customer service levels. In particular, sensitivity analysis is applied to determine the performance of the IITS under various transportation costs, holding costs and shortage costs. It shows that the transportation cost per unit is most sensitive in the proposed model. In this situation, the IITS is more effective for cost saving when set-up cost, holding and shortage costs are high, but is less effective for situations involving high per-unit transportation costs.     

汽车行业供应链中成员协作信任与冲突研究

我国汽车行业正处于创建自主品牌,从传统的供应链向电子化、信息化、同步化转型 过程中,信任与冲突是汽车供应链协同整合的关键因素.针对汽车行业供应链特性及发展趋 势,构建了基于契约信任、知识信任、信誉信任的跨组织信任协调机制,并构建了汽车行业 供应链成员协作信任机制与关系、流程、任务3种冲突的关系模型,研究了不同协作类型供 应链的信任与冲突,指出信息与知识共享是我国汽车行业供应链转型建立信任、解决冲突的 必要措施.     

高速公路客户服务系统关键技术和体系结构研究

介绍高速公路服务系统及其关键技术和技术标准,讨论高速公路客户服务系统服务类型和业务流程,并对其体系结构进行分析和研究,结合我国公路交通管理需求和特点,给出实现高速公路客户服务系统的初步方案。     

高速网络用户接入认证技术研究

自网络诞生以来,认证（authentication）、授权（authorization）和计费（accounting）体制（AAA）成为其运营的基础.网络中各类资源的使用,都由认证,授权,计费来管理.随着网络规模的扩大,传统的认证方式已不能适应用户数量的急增和宽带业务多样化的要求,需要采用新方法对用户的接入进行控制和配置.因此,针对不同的网络环境,提出了不同的网络用户接入认证技术.通过分析和比较,阐明了各种高速网络用户接入认证技术的特点.     

朝鲜核问题浅析

朝核问题成为近二十年来国际和东北亚地区热点问题。朝核问题实质是冷战的产物,也是冷战结束后冷战思维的产物。朝鲜核问题之所以复杂,主要症结在于朝美两个当事国之间的敌对及相互间极不信任。解决朝核问题关键是美国能否放弃针对朝鲜的冷战和冷战思维,消除朝鲜在安全上的疑虑。     

以客户为中心的核心竞争力战略定位分析

从实践看,核心竞争力已成为企业成长的重要武器。中国企业只有确立以客户为中心的核心竞争力战略定位,才能在国际竞争中生存与发展。以客户为中心,并不是以客户所有的价值为中心,去满足客户所有的需要,而是取决于公司的战略定位。本文主要从市场竞争战略定位的角度阐述了核心竞争力战略定位:差异化战略、聚焦战略与成本领先战略。