Consumer preferences and willingness to pay for advanced vehicle technology options and fuel types

The automotive industry is witnessing a revolution with the advent of advanced vehicular technologies, smart vehicle options, and fuel alternatives. However, there is very limited research on consumer preferences for such advanced vehicular technologies. The deployment and penetration of advanced vehicular technologies in the marketplace, and planning for possible market adoption scenarios, calls for the collection and analysis of consumer preference data related to these emerging technologies. This study aims to address this need, offering a detailed analysis of consumer preference for alternative fuel types and technology options using data collected in stated choice experiments conducted on a sample of consumers from six metropolitan cities in South Korea. The results indicate that there is considerable heterogeneity in consumer preferences for various smart technology options such as wireless internet, vehicle connectivity, and voice command features, but relatively less heterogeneity in the preference for smart vehicle applications such as real-time traveler information on parking and traffic conditions.     

Effects of passenger characteristics and terminal layout on airport retail revenue: an agent-based simulation approach

This paper examines the effect of passenger characteristics and terminal layout on airport retail revenue using an agent-based simulation approach. Simulation results show that passenger mix (that is, the mix of shopper types according to a typology of airport shoppers) has a profound effect on airport retail revenue; the larger the number of ‘shopping lovers’ there are among passengers, the higher the airport retail revenue. Results also reveal that group travel can lead to negative effects on retail in certain terminal layouts, and that the amount of free dwell time that a passenger has can affect spending due to less retail engagement. This paper shows a combined effect of passenger characteristics and terminal layout on airport retail revenue, and discusses the implications of these results for future airport terminal design that aims to maximise retail potential.     

We can all get along: The alignment of driver and bicyclist roadway design preferences in the San Francisco Bay Area

Two trends in the United States—growth in bicycling and enthusiasm for complete streets—suggest a need to understand how various roadway users view roadway designs meant to accommodate multiple modes. While many studies have examined bicyclists’ roadway design preferences, there has been little investigation into the opinions of non-bicyclists who might bicycle in the future. Additionally, little research has explored the preferences of the motorists who share roads with cyclists—despite the fact that motorists compose the vast majority of roadway users in the United States and similarly developed countries.This paper presents results from an internet survey examining perceived comfort while driving and bicycling on various roadways among 265 non-bicycling drivers, bicycling drivers, and non-driving bicyclists in the San Francisco Bay Area. Analysis of variance tests revealed that both drivers and bicyclists are more comfortable on roadways with separated bicycling facilities than those with shared space. In particular, roadways with barrier-separated bicycle lanes were the most popular among all groups, regardless of bicycling frequency. Striped bicycle lanes, a common treatment in the United States, received mixed reviews: a majority of the sample believed that they benefit cyclists and drivers through predictability and legitimacy on the roadway, but the lanes were rated significantly less comfortable than barrier-separated treatments—particularly among potential bicyclists.These findings corroborate research on bicyclists’ preferences for roadway design and contribute a new understanding of motorists’ preferences. They also support the U.S. Federal Highway Administration’s efforts to encourage greater accommodation of bicyclists on urban streets.     

The impact of a congestion pricing exemption on the demand for new energy efficient vehicles in Stockholm

As governments seek to transition to more efficient vehicle fleets, one strategy has been to incentivize ‘green’ vehicle choice by exempting some of these vehicles from road user charges. As an example, to stimulate sales of energy efficient vehicles (EEVs) in Sweden, some of these automobiles were exempted from Stockholm’s congestion tax. In this paper the effect this policy had on the demand for new, privately-owned, exempt EEVs is assessed by first estimating a model of vehicle choice and then by applying this model to simulate vehicle alternative market shares under different policy scenarios. The database used to calibrate the model includes owner-specific demographics merged with vehicle registry data for all new private vehicles registered in Stockholm County during 2008. Characteristics of individuals with a higher propensity to purchase an exempt EEV were identified. The most significant factors included intra-cordon residency (positive), distance from home to the CBD (negative), and commuting across the cordon (positive). By calculating vehicle shares from the vehicle choice model and then comparing these estimates to a simulated scenario where the congestion tax exemption was inactive, the exemption was estimated to have substantially increased the share of newly purchased, private, exempt EEVs in Stockholm by 1.8% (±0.3%; 95% C.I.) to a total share of 18.8%. This amounts to an estimated 10.7% increase in private, exempt EEV purchases during 2008, i.e., 519 privately owned, exempt EEVs.     

A practical assessment of stated preferences methods

Stated preferences data in the form of rankings, ratings and choices were collected in Santiago and discrete choice models estimated with them. The models were compared in terms of accuracy v/s the cost of obtaining the information and models. All methods produced reasonable but different models and fairly close subjective values of time. In terms of production costs the ranking method was a clear looser although the experimental design was slightly biased against it. Finally, the use of computerised interviews is highly recommended particularly for dealing with low income people.     

Modelling users’ behaviour in inter-urban carsharing program: A stated preference approach

In this paper, the effects of a inter-urban carsharing program on users’ mode choice behaviour were investigated and modelled through specification, calibration and validation of different modelling approaches founded on the behavioural paradigm of the random utility theory. To this end, switching models conditional on the usually chosen transport mode, unconditional switching models and holding models were investigated and compared. The aim was threefold: (i) to analyse the feasibility of a inter-urban carsharing program; (ii) to investigate the main determinants of the choice behaviour; (iii) to compare different approaches (switching vs. holding; conditional vs. unconditional); (iv) to investigate different modelling solutions within the random utility framework (homoscedastic, heteroscedastic and cross-correlated closed-form solutions). The set of models was calibrated on a stated preferences survey carried out on users commuting within the metropolitan area of Salerno, in particular with regard to the home-to-work trips from/to Salerno (the capital city of the Salerno province) to/from the three main municipalities belonging to the metropolitan area of Salerno. All of the involved municipalities significantly interact each other, the average trip length is about 30 km a day and all are served by public transport. The proposed carsharing program was a one-way service, working alongside public transport, with the possibility of sharing the same car among different users, with free parking slots and free access to the existent restricted traffic areas. Results indicated that the inter-urban carsharing service may be a substitute of the car transport mode, but also it could be a complementary alternative to the transit system in those time periods in which the service is not guaranteed or efficient. Estimation results highlighted that the conditional switching approach is the most effective one, whereas travel monetary cost, access time to carsharing parking slots, gender, age, trip frequency, car availability and the type of trip (home-based) were the most significant attributes. Elasticity results showed that access time to the parking slots predominantly influences choice probability for bus and carpool users; change in carsharing travel costs mainly affects carpool users; change in travel costs of the usually chosen transport mode mainly affects car and carpool users.     

The influences of past and present residential locations on vehicle ownership decisions

This study explores the relationship between historical exposure to the built environment and current vehicle ownership patterns. The influence of past exposure to the built environment on current vehicle ownership decisions may be causal, but there are alternative explanations. Households may primarily select to live in neighborhoods that facilitate their vehicle ownership preferences, or they may retain preferences that they have developed in the past, irrespective of their current situations. This study seeks to control for these alternative explanations by including the built environment attributes of households’ past residences as an influence on vehicle ownership choices. We use a dataset from a credit reporting firm that contains up to nine previous residential ZIP codes for households currently living in the 13-county Atlanta, Georgia, metropolitan area. Results show that past location is significant, but of marginal influence relative to the attributes of the current location. From a practical perspective, our results suggest that models that include current but not past neighborhood attributes (also controlling for standard socioeconomic variables) can forecast vehicle ownership decisions reasonably well. However, models that include both current and past neighborhood attributes can provide a more nuanced understanding of the built environment’s potentially causal influences on vehicle ownership decisions. This better understanding may provide more realistic forecasts of responses to densification or other travel demand management strategies.     

基于运量的国民经济效益网络计算法

通过对现行国民经济效益计算方法的研究,运用交通分配理论论证了现行计算方法中运量分析存在的问题。依据交通分配理论和消费者剩余理论,将交通建设项目吸引区内整个路网作为研究对象,建立了基于运量的国民经济效益网络计算法。实例计算表明该方法的有效性。     

Extending stated choice analysis to recognise agent-specific attribute endogeneity in bilateral group negotiation and choice: a think piece

This paper is a think piece on variations in the structure of stated preference studies when modelling the joint preferences of interacting agents who have the power to influence the attribute levels on offer. The approach proposed is an extension of standard stated choice methods, known as ‘stated endogenous attribute level’ (SEAL) analysis. It allows for interactive agents to adjust attribute levels off a base stated choice specification that are within their control, in an effort to reach agreement in an experimental setting. This accomplishes three goals: (1) the ability to place respondents in an environment that more closely matches interactive settings in which some attribute levels are endogenous to a specific agent, should the modeller wish to capture such behaviour; (2) the improved ability of the modeller to capture the behaviour in such settings, including a greater wealth of information on the related interaction processes, rather than simply outcomes; and (3) the expansion of the set of situations that the modeller can investigate using experimental data.

Preferences for autonomous and alternative fuel-powered heavy-duty trucks in Germany

Germany is by far the largest contributor of greenhouse gas emissions in the European Union but adopted its own climate action plan to achieve greenhouse gas neutrality by 2050. The country’s third-largest emitter of greenhouse gas emissions is the transportation sector. As of January 2019, 99.7% of heavy-duty trucks registered in Germany run on diesel while the share of alternative fuel-powered passenger cars increases steadily. Apart from rising emissions, the industry faces a growing shortage of qualified truck drivers. A solution to increasing emissions and the shortage of drivers are autonomous and alternative fuel-powered heavy-duty trucks. We employed a choice-based conjoint analysis with employees from freight companies in Germany to find out how they assess the main attributes of innovative trucks. Our results reveal that the maximum driving range is the most important attribute followed by the refueling/recharging time. Tank-to-wheel emissions, on the other hand, was ranked as the least relevant attribute. Moreover, we present customers’ preference shares for future heavy-duty trucks until 2035. According to our results, freight companies are generally open to switching from conventional to low emission and (conditionally-) automated heavy-duty trucks, however, a close collaboration between truck manufacturers, customers, infrastructure companies, and policymakers is essential to spur the penetration of autonomous and alternative fuel-powered heavy-duty trucks.