新媒体环境下全地形车营销策略分析

互联网+和大数据技术的不断发展和进步让信息经济时代真正地到来了.伴随着电子商务从起步到发展,很多的电商运营平台也逐渐凸显出自己的价值和地位.与此同时,电子商务的营销模式也从传统的B2B、B2C模式向着O2O、C2B的方向发展.全地形车,是一种十分独特的车型,适用的范围和人群也具有特定性.为此,在新媒体的环境之下,如何进...     

Dynamic diurnal social taxonomy of urban environments using data from a geocoded time use activity-travel diary and point-based business establishment inventory

In this paper, we explore the diurnal dynamics of joint activity participation in a small city in Pennsylvania, USA, using behavioral data and an inventory of business establishments. We account for the variation caused by the collective impact of social, temporal and spatial choices of individuals to produce predicted space–time visualizations of activity participation. The focus is on how social contexts of an activity impact the temporal and spatial decisions regarding the activity locations and how this impact varies depending on activity types. A comparison across activity types and social interaction types is made among spatial patterns during a day. The CentreSIM dataset, which is a household-based activity diary survey collected in Centre County (Pennsylvania, USA) in 2003, provides very detailed social interaction information enabling the analysis of social, spatial and temporal aspects of activity participation. In this paper we use this information to develop a spatio-temporal interpolation method and demonstration based on kriging. In this way, we extract the dynamic social taxonomy of places from the behavioral information in the dataset and suggest how urban and transportation models can be informed from the dynamics of places by observing “what is taking place” (activities being pursued in the context of this paper) combined with “what exists” (business establishments) or “what is available” (businesses that are open). The method here can also be used to improve the design of urban environments (e.g., filling gaps in desired activity locations), manage specific places (e.g., extending the opening and closing times of businesses), study transportation policies that are sensitive to time of day (e.g., pricing of parking to discourage crowding and traffic congestion), and modeling of spatio-temporal decisions of social activities in travel demand models (e.g., to guide the development of model specification and representation of the space in which behavioral models are applied).     

The social context of informal commuting: Slugs, strangers and structuration

Despite considerable interest in the role of social interactions and social context on transportation, there have been very few attempts to explore specific cases of social interaction influencing transportation systems. This paper explores the social practice of slugging, an informal system of carpooling in the Washington, DC area. Slugging emerged in response to the establishment of Virginia’s High Occupancy Vehicle (HOV) lanes in the early 1970s, as single drivers picked up riders alongside the road (slugs) in order to meet the requirements for driving in the less congested HOV lanes. Drawing on the work of sociologist Anthony Giddens, as well as the sociological insights of Georg Simmel and Stanley Milgram, we suggest that the practice of slugging highlights the processes of institutionalization and structuration. This paper details how the region’s mass transportation policies and urban culture have combined to result in an institutionalized practice with particular norms and logics of behavior. We conclude that looking at specific cases where social context has affected transportation, like slugging, could provide useful insights on the impact of social context on transportation policies and systems.     

Mobility, social exclusion and well-being: Exploring the links

Building on a growing research foundation, transport policy makers have begun to associate the ability to be mobile with having a role in the facilitation of social inclusion. However, the further connection to well-being is not as well understood. This paper explores the association between a person’s travel patterns, their risk of social exclusion and self-assessed well-being. Key influences on social exclusion are discussed, with trip making emerging as a significant influence. Trip making is not a significant direct influence on well-being but does exercise an indirect influence through the impact on risk of social exclusion. The modelling process enables a value for additional trips to be estimated, the value being about four times the values derived from conventional generated traffic approaches. Similar high values are found in separate metropolitan and regional case studies, confirming the significance of the results.     

Morning commute in a single-entry traffic corridor with no late arrivals

This paper analyzes a model of early morning traffic congestion, that is a special case of the model considered in Newell (1988). A fixed number of identical vehicles travel along a single-lane road of constant width from a common origin to a common destination, with LWR flow congestion and Greenshields’ Relation. Vehicles have a common work start time, late arrivals are not permitted, and trip cost is linear in travel time and time early. The paper explores traffic dynamics for the social optimum, in which total trip cost is minimized, and for the user optimum, in which no vehicle’s trip cost can be reduced by altering its departure time. Closed-form solutions for the social optimum and quasi-analytic solutions for the user optimum are presented, along with numerical examples, and it is shown that this model includes the bottleneck model (with no late arrivals) as a limit case where the length of the road shrinks to zero.     

A latent class accelerated hazard model of social activity duration

Over the past decade, activity scheduling processes have gained increasing attention in the field of transportation research. However, still little is known about the scheduling of social activities even though these activities account for a large and growing portion of trips. This paper contributes to this knowledge. We analyze how the duration of social activities is influenced by social activity characteristics and characteristics of the relationship between the respondent and the contacted person(s). To that end, a latent class accelerated hazard model is estimated, based on social interaction diary data that was collected in the Netherlands in 2008. Chi-square tests and analyses of variance are used to test for significant relations between the latent classes and personal and household characteristics. Findings suggest that the social activity characteristics and the characteristics of the relationship between the socializing persons are highly significant in explaining social activity duration. This shows that social activities should not be considered as a homogenous set of activities and it underlines the importance of including the social context in travel-behavior models. Moreover, the results indicate that there is a substantial amount of latent heterogeneity across the population. Four latent classes are identified, showing different social activity durations, and different effects for both categories of explanatory variables. Latent class membership can be explained by household composition, socio-economic status (education, income and work hours), car ownership and the number of interactions in 2 days.     

全国治理超载超限信息管理系统的数据存储与传输

文章针对目前全国治理公路车辆超载超限信息管理系统的现状,从全国联网的角度分析系统的需求、组网方案、数据存储与传输等关键问题,着重阐述了系统建设中的多业务大数据量的SAN数据存储和流媒体QOS控制方法,为完善全国联网治超系统的建设提供参考。     

A mixed logit model for predicting exit choice during building evacuations

Knowledge on human behaviour in emergency is crucial to increase the safety of buildings and transportation systems. Decision making during evacuations implies different choices, of which one of the most important concerns is the escape route. The choice of a route may involve local decisions on alternative exits from an enclosed environment. This study investigates the effect of environmental (presence of smoke, emergency lighting and distance of exit) and social factors (interaction with evacuees close to the exits and with those near the decision-maker) on local exit choice. This goal is pursued using an online stated preference survey carried out making use of non-immersive virtual reality. A sample of 1503 participants is obtained and a mixed logit model is calibrated using these data. The model shows that the presence of smoke, emergency lighting, distance of exit, number of evacuees near the exits and the decision-maker and flow of evacuees through the exits significantly affect local exit choice. Moreover, the model indicates that decision making is affected by a high degree of behavioural uncertainty. Our findings support the improvement of evacuation models and the accuracy of their results, which can assist in designing and managing building and transportation systems. The main aim of this study is to enrich the understanding of how local exit choices are made and how behavioural uncertainty affects these choices.     

汽车制造与试验技术教师教学创新团队社会服务能力提升路径研究 ——以安徽机电职业技术学院为例

社会服务成效是职业教育教师教学创新团队的重要建设指标,为提升教师教学创新团队的社会服务能力,以汽车制造与试验技术教师教学创新团队社会服务能力为研究对象,以提升教师社会服务能力为主线,结合汽车产业发展以及汽车制造与试验技术教师教学创新团队的现状,分析教师社会服务能力在教师教学创新团队建设中的作用。依托校企合作,提出汽车制造与试验技术教师教学创新团队社会服务能力提升路径,进一步构建校企合作“命运共同体”,打造具有较强社会服务能力的“双师型”教师教学创新团队。