Transport innovation and passenger needs — changing perspectives on the role of Dial‐a‐Ride systems

The changing role of Dial‐a‐Ride systems in the period 1969 to 1985 is reviewed as a case study in transport innovation. The first phase Dial‐a‐Ride systems were conceived and planned as transport services to complement and even replace conventional transit. However, their failure to attract any sizeable part of the public transport market combined with their high operating costs led to their demise in the mid‐1970s, to be superseded by the second phase Dial‐a‐Ride systems as paratransit services to the elderly and handicapped. These later systems were often initiated by community‐based transport agencies which have demonstrated their ability as transport innovators in meeting passenger needs. It is suggested that other transport services could learn valuable lessons from the experiences of community Dial‐a‐Ride, and that Dial‐a‐Ride itself will prove historically to be an important transitional agent in the reorganization of passenger transport services in the post‐deregulation environment of the late 1980s and 1990s.