A framework for studying teleshopping versus store shopping |
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| Institution: | 1. College of Harbour, Coastal and Offshore Engineering, Hohai University, Nanjing, China;2. Key Laboratory of Hydraulic & Waterway Engineering of Chinese Ministry of Education and National Engineering Research Center for Inland Waterway Regulation, Chongqing Jiaotong University, Chongqing, China;3. State Key Laboratory of Hydroscience and Engineering, Tsinghua University, Beijing, China |
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| Abstract: | Transportation and geography studies of shopping behavior focus on destinatiion choice assuming a trip had to be made. New telecommunications technologies enable home-based “teleshopping” to substitute for store shopping. This paper develops a framework for studying the choice between modes of shopping. Shopping activity is defined as information acquisition that precedes purchasing. But, shopping seems to fulfill some psychological and recreational functions in addition to obtaining information. An integration of perspectives from different disciplines results in a conceptual structure which forms a basis for empirical studies of the impact of telecommunications technologies of human travel and activity patterns. |
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