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Goods transportation by the French National Railway (SNCF): The measurement and marketing of reliability
Institution:1. School of Hydro-Informatics Engineering, National Institute of Technology Agartala, Tripura, India;2. Department of Mechanical Engineering, Birbhum Institute of Engineering & Technology, Siuri, West Bengal, India;3. Department of Civil Engineering National Institute of Technology Agartala, Tripura, India;1. School of Science, Wuhan University of Technology, Wuhan 430070, PR China;2. Hubei Engineering Research Center of RF-Microwave Technology and Application, Wuhan 430070, PR China;3. The Logistics Institute-Asia Pacific, National University of Singapore, Singapore;4. School of Business IT and Logistics and Platform Technologies Research Institute, RMIT University, Australia;5. School of Economics and Management, Wuhan University, Wuhan 430072, PR China;1. School of Naval Architecture, Ocean and Civil Engineering and State Key Laboratory of Ocean Engineering, Shanghai Jiao Tong University, 800 Dongchuan Road, Shanghai, PR China;2. School of Civil & Environmental Engineering, Rutgers, The State University of New Jersey, 96 Frelinghuysen Road, Piscataway, NJ 08854, USA
Abstract:Rail transportation that is timely and dependable can compete with the trucking mode for Just-In-Time (JIT) deliveries. SNCF, the French National Railway, has a number of such offerings that emphasize reliability of freight shipments. We describe several of these SNCF products. They have in common the nature of regularly-scheduled service: planned connections to specific trains at classification yards. We discuss ways that SNCF can measure reliability, monitor it, and market it. Third-party logistics services of the SNCF are summarized, as is marketing research by SNCF to update their product line in goods transportation. We conclude with possibilities for future research.
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