E-Shop Transshipment Selection Evaluation Based on Cloud Model

In e-commerce, a critical problem is how to transship the products between different e-shops to lessen the risk of out of stock, especially in network shopping mall of China. Most of importance is how to select the optimal one in the waiting list of e-shops to make the transshipment economical. However, many factors that influence the effect of transshipment are uncertain and fuzzy, such as customer demand, product price and inventory level. Based on the cloud model theory, a novel method for evaluation of e-shop transshipment selection in the same network shopping mall is proposed to solve the problem. The factors that influence the transshipment effect are discussed in detail. An example of selecting the optimal e-shop to transship products to the out of stock e-shop is given on the basis of the steps of our evaluation calculation. Finally, the result shows that it can effectively optimize transshipment in online shopping economically.