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客车企业竞争格局分析方法
引用本文:杨立慧.客车企业竞争格局分析方法[J].商用汽车,2011(3).
作者姓名:杨立慧
摘    要:引言2011年第1期《商用汽车》杂志刊发的《拨开迷雾:透视真实的客车市场发展轨迹——十一五客车市场总结及预测》一文对客车市场发展

关 键 词:细分市场  竞争格局  企业产品  客车市场  客车企业  

Introduction of Analytical Methodologies of Competition Structure of Coach Market
Abstract:Though bus & coach market is only a small section of the whole auto industry,its competition structure analysis has to be conducted from aspect of segment market,so as to identify the fundamental of the market.Instead of focusing on the quantitative analysis of corporate structures,the article introduced in detail the analytical methodology of coach market study,which hopefully provided readers with a few valuable and creative thoughts and ideas.
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