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Error and uncertainty in travel surveys
Authors:Mike Clarke  Martin Dix  Peter Jones
Affiliation:(1) Transport Studies Unit, Oxford University, 11 Bevington Road, OX2 6NB Oxford, England
Abstract:Transportation study home interview surveys normally underestimate the amount of trip-making by residents of a study area, and the data has to be adjusted subsequently to compensate for this effect. One important reason for the shortfall appears to be the incomplete recall and reporting of travel information by respondents. The paper examines the influence of the survey instrument on recall by comparing reported travel behaviour in two surveys conducted in the same town, one using a conventional travel diary and the other an activity diary. The latter format appears to encourage a more complete response, giving rise to significantly higher reported trip rates and travel times. The paper discusses some research and policy implications of this finding and concludes with tentative suggestions for improved travel survey instruments.
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