Green shipping practices and firm performance

Global economic development is facilitated by the commercial shipping industry. Shipping operations contribute to the growth of international trade activities, which heavily count on ships to carry cargoes from places of production to places of consumption. Despite its importance, there have been growing concerns about the environmental impacts caused by shipping activities in international trade. To balance environmental protection and productivity, many shipping firms have begun to adopt green shipping practices (GSPs) to improve their operations in a more environmentally friendly manner. GSP consists of six dimensions, namely, company policy and procedure (CPP), shipping documentation (SD), shipping equipment (SE), shipper cooperation (SC), shipping materials (SM), and shipping design and compliance (SDC). GSP is becoming an important aspect of shipping operations. It is timely for the shipping industry to evaluate firm capability in carrying out greening operations, that is, firms’ “greening” capability. Firm capability comprises two key elements: one is embedded in firms’ business routines or activities, and the other concerns firms’ ability in transforming inputs into outputs. GSPs can be considered as inputs while firm performance measures as outputs. This study uses an input/output approach to examine the greening capability (GC) of shipping firms. The results indicate that shipping firms are relatively weak in the practices of SC and SE, while the capability scores of SM, CPP, SDC, and SD are all close to 1, with an average score of 0.927, 0.920, 0.924, and 0.978, respectively. Academic and managerial significance of the findings are highlighted.