| 浅探广告翻译中对等原则的运用 |
| |
| 引用本文： | 黄小洁.浅探广告翻译中对等原则的运用[J].武汉航海(武汉航海职业技术学院学报),2007(2). |
| |
| 作者姓名： | 黄小洁 |
| |
| 作者单位： | 武汉生物工程学院 湖北武汉430415 |
| |
| 摘 要： | 由于广告在现代商品社会中发挥着重要的作用,广告的翻译就显得尤为重要。它既要讲究翻译中的对等原则,还要具备一定的翻译技巧。
|
| 关 键 词： | 广告翻译 对等原则 |
Application of Reciprocity Principle in Advertisement Translation |
| |
| HUANG Xiao-jie.Application of Reciprocity Principle in Advertisement Translation[J].Wuhan Marine(Journal of Wuhan Marine College),2007(2). |
| |
| Authors: | HUANG Xiao-jie |
| |
| Abstract: | Advertisement plays an important role in modern commodity society,thus the translation of advertisement cannot be ignored.Besides the translating skills,principle of reciprocity also needs carefully study. |
| |
| Keywords: | advertisement translation principle of reciprocity |
| 本文献已被 CNKI 等数据库收录！ |
