对两种投标报价策略的探讨

此文简单介绍了两种投标报价策略，第1种，利润率模型式报价策略，是将模糊逻辑和工程投标结合起来，充分利用其相关原理，结合工程价格，构造一个用模糊数学快速预测报价的投标利润率模型供投标人进行报价参考；第2种，机会与风险评估式，是通过研究工程现场和标书，寻找和分析某些对工程可能有利或不利的因素，并对这些因素作量化分析，折算成标价，以对正常标价进行调整，从而使报价更科学，也更具竞争性，大大提高中标率。

Exploration of two kind of offer - by - tender tactics

This article makes an introduction to the tactics of two kind of offer by tender.The first is of the profit rate model,which is to combine the fuzzy logic with the engineering bidding.By making full use of its relevent principles and combined with the engineering price,a model which can quickly forecast the bidding profit rate of the quotation by fuzzy mathematics is constructed for the bidder's reference when he makes the offer.The second is of the risk assessment type,which through the study of the project site and the bid,looks for and analyses certain factors likely to be favourable or unfavourable to the project.A quantitative analysis is performed of these factors which is then converted to the bid price to regulate the normal bid price so as to get the quotation more scientific and more competivie to improve the rate of winning of the bid.