A new logit‐artificial neural network ensemble for mode choice modeling: a case study for border transport

Logit model is one of the statistical techniques commonly used for mode choice modeling, while artificial neural network (ANN) is a very popular type of artificial intelligence technique used for mode choice modeling. Ensemble learning has evolved to be very effective approach to enhance the performance for many applications through integration of different models. In spite of this advantage, the use of ANN‐based ensembles in mode choice modeling is under explored. The focus of this study is to investigate the use of aforementioned techniques for different number of transportation modes and predictor variables. This study proposes a logit‐ANN ensemble for mode choice modeling and investigates its efficiency in different situations. Travel between Khobar‐Dammam metropolitan area of Saudi Arabia and Kingdom of Bahrain is selected for mode choice modeling. The travel on this route can be performed mainly by air travel or private vehicle through King Fahd causeway. The results show that the proposed ensemble gives consistently better accuracies than single models for multinomial choice problems irrespective of number of input variables. Copyright © 2015 John Wiley & Sons, Ltd.     

Value of leisure time based on individuals' mode choice behavior

Values of time have been defined in various forms such as value of leisure time (shadow price of time), value of travel time, and value of saving time, and are mostly measured based on individuals' travel choice behavior. The main purpose of this study is to estimate the value of leisure time by general mode choice models. The estimated level can be used to evaluate the benefits from the increasing leisure time gained by people in Taiwan after the government has practiced a series of policies to shorten employee's working hours in the last few years. To justify the application, this study reviews and reinterprets the theoretical results of some major works on value of time derivations. Then to practically estimate the value of leisure time, it suggests a method of combining revealed preference and stated preference data for application. Finally, it conducts an empirical study on travelers' mode choices behavior in Taiwan to carry out the method suggested. The value of leisure time is estimated at 56NT$ per hour (around 1.65US$/hr), which is even lower than the minimum wage rate regulated by Taiwan government.     

Accounting for systematic heterogeneity across car commuters in response to multiple TDM policies: case study of Tehran

Modeling commuters’ choice behavior in response to transportation demand management (TDM) helps in predicting the consequences of TDM policies. Although research looking at choice behavior has evolved to investigate preference heterogeneity in response to factors influencing mode choice, as far as we know, no study has considered taste variation across commuters in response to multiple TDM policies. This paper investigates the presence of systematic preference heterogeneity across commuters, in response to the TDM policies that can be explained by their socio-economic or commuting-related characteristics. Analysis is based on results of a stated preference survey developed using a Design of Experiments approach. Five policies were assessed in order to study the impact they had on how commuters chose their mode of transportation. These include increasing parking cost, increasing fuel cost, implementing cordon pricing, reducing transit time and improving access to transit facilities. For the sake of assessing both systematic and random preference heterogeneity across car commuters, a form of the Mixed Multinomial Logit (MMNL) model that identifies sources of heterogeneity and consequently makes the choice models less restrictive in considering both systematic and random preference variation across individuals was developed. The sample includes 366 individuals who regularly commute to their workplace in the city center of Tehran, Iran. The likelihood function value of this model shows a significant improvement compared to the base MNL model, using the same variables. The MMNL model shows that taste variation across the studied commuters results in differences in influences estimated for three policies: increasing parking cost, reducing transit time and improving access to transit. The analysis examines several distributions for random parameters to test the impacts of restricting distributions to allow for only normality. The results confirm the potential to improve model fit with alternative distributions.     

Evolution of latent modal captivity and mode choice patterns for commuting trips: A longitudinal analysis using repeated cross-sectional datasets

This paper presents an investigation of the temporal evolution of commuting mode choice preference structures. It contributes to two specific modelling issues: latent modal captivity and working with multiple repeated crossectional datasets. In this paper latent modal captivity refers to captive reliance on a specific mode rather than all feasible modes. Three household travel survey datasets collected in the Greater Toronto and Hamilton Area (GTHA) over a ten-year time period are used for empirical modelling. Datasets collected in different years are pooled and separate year-specific scale parameters and coefficients of key variables are estimated for different years. The empirical model clearly explains that there have been significant changes in latent modal captivity and the mode choice preference structures for commuting in the GTHA. Changes have occurred in the unexplained component of latent captivities, in transportation cost perceptions, and in the scales of commuting mode choice preferences. The empirical model also demonstrates that pooling multiple repeated cross-sectional datasets is an efficient way of capturing behavioural changes over time. Application of the proposed mode choice model for practical policy analysis and forecasting will ensure accurate forecasting and an enhanced understanding of policy impacts.     

Embedding risk attitude and decision weights in non-linear logit to accommodate time variability in the value of expected travel time savings

In recent years we have seen important extensions of logit models in behavioural research such as incorporation of preference and scale heterogeneity, attribute processing heuristics, and estimation of willingness to pay (WTP) in WTP space. With rare exception, however, a non-linear treatment of the parameter set to allow for behavioural reality, such as embedded risk attitude and perceptual conditioning of occurrence probabilities attached to specific attributes, is absent. This is especially relevant to the recent focus in travel behaviour research on identifying the willingness to pay for reduced travel time variability, which is the source of estimates of the value of trip reliability that has been shown to take on an increasingly important role in project appraisal. This paper incorporates, in a generalised non-linear (in parameters) logit model, alternative functional forms for perceptual conditioning (known as probability weighting) and risk attitude in the utility function to account for travel time variability, and then derives an empirical estimate of the willingness to pay for trip time variability-embedded travel time savings as an alternative to separate estimates of time savings and trip time reliability. We illustrate the richness of the approach using a stated choice data set for commuter choice between unlabelled attribute packages. Statistically significant risk attitude parameters and parameters underlying decision weights are estimated for multinomial logit and mixed multinomial logit models, along with values of expected travel time savings.     

Campus parking supply impacts on transportation mode choice

Parking demand is a significant land-use problem in campus planning. The parking policies of universities and large corporations with facilities located in small urban areas shape the character of their campuses. These facilities will benefit from a simplified methodology to study the effects of parking availability on transportation mode mix and impacts on recruitment and staffing policies. This paper, based on a case study of North Dakota State University in the United States, introduces an analytical framework to provide planners with insights about how parking supply and demand affects campus transportation mode choice. The methodology relies only on aggregate mode choice data for the special generator zone and the average aggregate volume/capacity ratio projections for all external routes that access the zone. This reduced data requirement significantly lowers analysis cost and obviates the need for specialized modelling software and spatial network analysis tools. Results illustrate that the framework is effective for analysing mode choice changes under different scenarios of parking supply and population growth.     

Forecasting high-speed rail ridership using a simultaneous modeling approach

Abstract

The newly launched, June 2009, US High-Speed Intercity Passenger Rail Program has rekindled a renewed interest in forecasting high-speed rail (HSR) ridership. The first step to the concerted effort by the federal, state, rail, and other related agencies to develop a nationwide HSR network is the development of credible approaches to forecast the ridership. This article presents a nested logit/simultaneous choice model to improve the demand forecast in the context of intercity travel. In addition to incorporating the interrelationship between trip generation and mode choice decisions, the simultaneous model also provides a platform for the same utility function flowing between both the decision-making processes. Using American Travel Survey data, supplemented by various mode parameters, the proposed model improves the forecast accuracy and confirms the significant impact of travel costs on both mode choice and trip generation. Furthermore, the cross elasticity of mode choice and trip generation related to travel costs and other modal characteristics may shed some light on transportation policies in the area of intercity travel, especially in anticipation of HSR development.     

A mixed Bayesian network for two-dimensional decision modeling of departure time and mode choice

The modeling of travel decision making has been a popular topic in transportation planning. Previous studies focused on random-utility discrete choice models and machine learning methods. This paper proposes a new modeling approach that utilizes a mixed Bayesian network (BN) for travel decision inference. The authors use a predetermined BN structure and calculate priori and posterior probability distributions of the decision alternatives based on the observed explanatory variables. As a “utility-free” decision inference method, the BN model releases the linear structure in the utility function but assumes the traffic level of service variables follow multivariate Gaussian distribution conditional on the choice variable. A real-world case study is conducted by using the regional travel survey data for a two-dimensional decision modeling of both departure time choice and travel mode choice. The results indicate that a two-dimensional mixed BN provides better accuracy than decision tree models and nested logit models. In addition, one can derive continuous elasticity with respect to each continuous explanatory variable for sensitivity analysis. This new approach addresses a research gap in probabilistic travel decision making modeling as well as two-dimensional travel decision modeling.     

An integrated assessment of factors affecting modal choice: towards a better understanding of the causal effects of built environment

This paper discusses the methodological challenges in understanding causal relationships between urban form and travel behavior and uses a holistic quasi-experimental approach to investigate the separable marginal influence of each of several urban form factors on mode choice as well as the complex relationships between those factors and a wide range of personal traits. Data analysis and models are used to reveal the effect of such interactions on mode choice for both work and non-work trips in Rome, Italy. It is found that population density does not have a significant marginal positive effect on sustainable mode choice for work trips. Conversely, this factor decreases sustainable mode choice for non-work trips. Small scale street design quality alone increases sustainable mode choice for non-work trips. This is while presence of street network integration alone increases automobile use for all trip purposes. The results point to the importance of incorporating all the urban form factors of diversity, design and street network integration if the goal is to increase the use of more sustainable modes of transportation for both work and non-work trips, but also show that attitudes and preferences can modify the response to urban design factors. The findings suggest that thoughtful policies triggering certain attitudes (cost sensitivity, sensitivity to peer pressure regarding the value attributed to sustainable transportation, and transit preference) can be adopted to significantly increase sustainable mode choice even in the neighborhoods with specific physical restrictions.     

The influence of bus service satisfaction on university students' mode choice

The purpose of this study was to determine the relationship between bus service satisfaction and the transport mode of choice among university students in Qatar. The degree of bus service satisfaction was collected directly from questionnaire surveys, in which university students were asked questions in relation to their satisfaction with the bus service they used and their transport mode of choice. These questions were categorized into three factors according to confirmatory factor analysis: service at bus stops, service of busses, and service of drivers. Furthermore, the students were asked which mode of transport they used given the choice between public and private transport. This study presents a structural equation model to determine how much bus service satisfaction affects people's decisions about their transport mode. The results from the analysis showed that three key factors—namely, service at bus stops, service of busses, and service of bus drivers—were strongly correlated to the mode of choice. In particular, the bus stop was strongly associated with ease of use, shade, cleanliness, safety, and crowdedness level, while the bus itself influenced reliability, travel time, and frequency. Complying with traffic laws and the driver's attitude were also important contributors to the level of bus service satisfaction. Ultimately, this study will be beneficial for policy/decision‐makers. It will allow them to determine what needs to be accomplished to encourage people to use public transportation. Copyright © 2016 John Wiley & Sons, Ltd.     

Free public transport: A socio-cognitive analysis

In this study, the modal shift potential of introducing a free alternative (free public transportation) and of changing the relative prices of transportation is examined. The influence of a cognitive analysis on the zero-price effect is also analyzed. The data used for the analysis stem from a stated preference survey with a sample of approximately 670 respondents that was conducted in Flanders, Belgium. The data are analyzed using a mixed logit model. The modeling results yield findings that confirm the existence of a zero-price effect in transport, which is in line with the literature. This zero-price effect is increased by the forced cognitive analysis for shopping trips, although not for work/school or recreational trips. The results also demonstrate the importance of the current mode choice in hypothetical mode choices and the importance of car availability. The influence of changing relative prices on the modal shift is found to be insignificant. This might be partially because the price differences were too small to matter. Hence, an increase in public transport use can be facilitated by the introduction of free public transport, particularly when individuals evaluate the different alternatives in a more cognitive manner. These findings should be useful to policy makers evaluating free public transport and considering how best to target and promote relevant policy.     

Economical welfare maximisation analysis: assessing the use of existing Park-and-Ride services

This paper assesses travellers’ responses to the use of existing Park-and-Ride (P&R) services based on an economical welfare maximisation approach. Specifically, the paper presents a modelling framework to estimate consumer surplus and producer surplus (business profits) on the basis of modal choice probabilities. The paper draws on evidence from Stated Preference surveys conducted around two P&R sites in Sapporo, Japan, where P&R services occupy a modest market space. Overall, the results suggest that business profit increases when economical welfare is maximised, as a consequence of increased demand. It is also shown that P&R choice is not only influenced by parking fees, but also by the fares and other attributes of alternative transportation modes. Accordingly, the interactions of P&R with alternative transportation modes should be taken into consideration in any strategic transportation policies oriented towards motivating sustainable transport mode choices.     

Determinants of ground transport modal choice in long-distance trips in Spain

In transport economics, modeling modal choice is a fundamental key for policy makers trying to improve the sustainability of transportation systems. However, existing empirical literature has focused on short-distance travel within urban systems. This paper contributes to the limited number of investigations on mode choice in medium- and long-distance travel. The main objective of this research is to study the impacts of socio-demographic and economic variables, land-use features and trip attributes on long-distance travel mode choice. Using data from 2007 Spanish National Mobility Survey we apply a multilevel multinomial logit model that accounts for the potential problem of spatial heterogeneity in order to explain long-distance travel mode choice. This approach permits us to compute how the probability of choosing among private car, bus and train varies depending on the traveler spatial location at regional level. Results indicate that travelers characteristics, trip features, cost of usage of transport modes and geographical variables have significant impacts on long-distance mode choice.     

An analysis of the commuter departure time decision

Transportation planners and transit operators alike have become increasingly aware of the need to diffuse the concentration of peak period travel in an effort to improve gasoline economy and reduce peak load requirements. An evaluation of the potential effectiveness of strategies directed to achieve this end requires an understanding of factors which affect commuter trip timing decisions. The research discussed in this article addresses this particular problem through the development and estimation of a commuter departure time (to work) choice model.A number of conclusions were drawn based on the departure time model results and related analyses. It was found that work schedule flexibility, mode, occupation, income, age, and transportation level of service all influence departure time choice. The uncertainty in work arrival time and the consequences of various work arrival times may also be determinants of commuter departure time choice.The estimated model represents improvements over previous work in that it more explicitly considers work arrival time uncertainty and travelers' perceived loss associated with varying work arrival times, and additional socio-demographic factors which can potentially affect departure time choice. Furthermore, the estimated model includes consideration of transit commuters, in addition to single occupant auto and carpool work travelers. The inclusion of transit commuters represents a particularly important contribution for policy analysis, since the model could potentially be used to study the effect of service and employment policies on transit system peak load requirements.     

Stated choice: a study in predictive validity using an aggregate truth set

Stated Choice models expand the ability of transportation planners to forecast future trends. The Stated Choice approach can forecast demand for new services or policies. However, Stated Choice models are subject to a range of experimental error not found within Revealed Preference (RP) designs. Primary among the concerns facing researchers is the ability of respondents to understand and operate upon hypothetical choice scenarios in a manner that will reproduce choices made under actual situations. These concerns are specified in the magnitude of a scaling factor. Efforts to estimate the scaling factor has proceeded by linking real decisions taken from a revealed preference survey with comparable decisions made under hypothetical conditions. However, where the alternative is new, actual decision data is not available. This study examines the level of error incorporated in a study where no RP data is available. The test of predictive validity focuses on the switching behavior of commuters at a single employment site. The actual data used to test the forecast is limited to company wide or aggregate ridership levels on the public transit mode taken two years after estimation of the SC model. The Fowkes and Preston hypothesis is examined and shown to bound the future actual value between forecasts derived from probabilistic and deterministic methods. The results show that with the passage of time, the probabilistic method approaches the reported ridership levels within 15 percent error.     

Analysis of hurricane evacuee mode choice behavior

The purpose of this study is to explain the evacuee mode choice behavior of Miami Beach residents using survey data from a hypothetical category four hurricane to reveal different evacuees’ plans. Evacuation logistics should incorporate the needs of transit users and car-less populations with special attention and proper treatment. A nested logit model has been developed to explain the mode choice decisions for evacuees’ from Miami Beach who use non-household transportation modes, such as special evacuation bus, taxi, regular bus, riding with someone from another household and another type of mode denoted and aggregated as other. Specifically, the model explains that the mode choice decisions of evacuees’, who are likely to use different non-household transportation modes, are influenced by several determining factors related to evacuees’ socio-demographics, household characteristics, evacuation destination and previous experience. The findings of this study will help emergency planners and policy-makers to develop better evacuation plans and strategies for evacuees depending on others for their evacuation transportation.     

Assessing the energy and greenhouse gas emissions mitigation effectiveness of potential US modal freight policies

This paper estimates the total embodied energy and emissions modal freight requirements across the supply chain for each of over 400 sectors using Bureau of Transportation Statistics Commodity Flow Survey data and Bureau of Economic Analysis economic input-output tables for 2002. Across all sectors, direct domestic truck and rail transportation are similar in magnitude for embodied freight transportation of goods and services in terms of ton-km. However, the sectors differ significantly in energy consumption, greenhouse gas emissions, and costs per ton-km. Recent pressure to reduce energy consumption and emissions has motivated a search for more efficient freight mode choices. One solution would be to shift freight transportation away from modes that require more energy and emit more (e.g., truck) to modes that consume and emit less (e.g., rail and water).Our results show there are no individual sectors for which targeting changes would significantly decrease the total freight transportation energy and emissions, therefore we have also looked at the prospect of policies encouraging many sectors to shift modes. There are four scenarios analyzed: (1) shifting all truck to rail, shifting top 20% sector mode choice, (2) based on their emissions, (3) based on a multi-attribute analysis, and (4) increasing truck efficiency (e.g., mpg). Increasing truck efficiency by 10% results in similar energy and emissions reductions (approximately 7% for energy and 6% for emissions) as targeting the top 20% of sectors when selected based on emissions, whereas selecting the top 20% based on availability to shift from truck results in slightly less reductions of energy and emissions. Implementing policies to encourage higher efficiency in freight trucks may be a sufficient short term goal while efforts to reduce truck freight transportation through sectoral policies are implemented in the long term.     

Optimal transit fare in a bimodal network under demand uncertainty and bounded rationality

This paper investigates the optimal transit fare in a simple bimodal transportation system that comprises public transport and private car. We consider two new factors: demand uncertainty and bounded rationality. With demand uncertainty, travelers are assumed to consider both the mean travel cost and travel cost variability in their mode choice decision. Under bounded rationality, travelers do not necessarily choose the travel mode of which perceived travel cost is absolutely lower than the one of the other mode. To determine the optimal transit fare, a bi‐level programming is proposed. The upper‐level objective function is to minimize the mean of total travel cost, whereas the lower‐level programming adopts the logit‐based model to describe users' mode choice behaviors. Then a heuristic algorithm based on a sensitivity analysis approach is designed to solve the bi‐level programming. Numerical examples are presented to illustrate the effect of demand uncertainty and bounded rationality on the modal share, optimal transit fare and system performance. Copyright © 2013 John Wiley & Sons, Ltd.     

Integrating parking behaviour in activity-based travel demand modelling: Investigation of the relationship between parking type choice and activity scheduling process

Traditionally, the parking choice/option is considered to be an important factor in only in the mode choice component of a four-stage travel demand modelling system. However, travel demand modelling has been undergoing a paradigm shift from the traditional trip-based approach to an activity-based approach. The activity-based approach is intended to capture the influences of different policy variables at various stages of activity-travel decision making processes. Parking is a key policy variable that captures land use and transportation interactions in urban areas. It is important that the influences of parking choice on activity scheduling behaviour be identified fully. This paper investigates this issue using a sample data set collected in Montreal, Canada. Parking type choice and activity scheduling decision (start time choice) are modelled jointly in order to identify the effects of parking type choice on activity scheduling behaviour. Empirical investigation gives strong evidence that parking type choice influences activity scheduling process. The empirical findings of this investigation challenge the validity of the traditional conception which considers parking choice as exogenous variable only in the mode choice component of travel demand models.     

A Stated preference freight mode choice model

Transport policy aims to assist the transport system to work more efficiently and effectively. An understanding of the reasons why people choose to move freight in a certain manner is critical to the development of appropriate policies. This article outlines a data collection approach and the development of a disaggregate mode choice model applicable to the analysis of freight shipper decision making. It focuses on the choice between rail and road in Java, Indonesia. The model indicates that safety, reliability and responsiveness are major attributes influencing rail/road freight mode choice. Transport policies aimed at improving these dimensions should increase the attractiveness of rail transport.