Modeling taxi drivers’ decisions for improving airport ground access: John F. Kennedy airport case

Taxi service is an important component of airport ground access, which affects the economic competitiveness of an airport and its potential positive impact on the surrounding region. Airports across the globe experience both taxi shortages and excesses due to various factors such as the airport’s proximity to the city center, timing and frequency of flights, and the fare structure. Since taxi drivers are independent entities whose decisions affect the taxi supply at airports, it is important to understand taxi drivers’ decision mechanisms in order to suggest policies and to maintain taxi demand and supply equilibrium at the airports. In this paper, New York City (NYC) taxi drivers’ decisions about airport pick-ups or cruising for customers at the end of each trip is modeled using logistic regression based on a large taxi GPS dataset. The presented approach helps to quantify the potential impacts of parameters and to rank their influence for policy recommendations. The results reveal that spatial variables (mainly related to proximity) have the highest impact on taxi drivers’ airport pickup decisions, followed by temporal, environmental and driver-shift related variables. Along with supplementary information from unstructured taxi driver interviews, the model results are used to suggest policies for the improvement of John F. Kennedy (JFK) airport’s ground access and passenger satisfaction, i.e. the implementation of taxi driver frequent airport server punch cards and a time-specific ride share program.     

On the effect of operational service attributes on transit satisfaction

Public transport (PT) providers aim to offer services that meet users’ satisfaction, and for this, they can control some operational service attributes such as frequency, speed, crowdedness and reliability. Understanding how these objective attributes affect user satisfaction is essential to improve it cost-effectively, but these associations have not been examined enough in the PT literature. This study aims to unveil how key transit operational variables actually experienced by users affect their satisfaction. We analysed data derived from a multiannual consumer satisfaction survey for the Santiago de Chile Metro system; between January 2013 and June 2016 (n?=?41,993), where approximately 1000 questionnaires were completed each month. We also gained access to a set of operational variables managed by Metro for the same period, including more than 1.4 million records. With this unique dataset, we first developed a structural equation model (SEM) with users’ perceived attributes, finding that safety, ease of boarding, response to critical incidents (CI), the number and type of CI endured, and information, were the variables that mostly affected satisfaction. We also examined heterogeneity in transit satisfaction with SEM-MIMIC models, by characterising the user population through their trip and socioeconomic characteristics, finding a striking result: that as users age they are more satisfied with the system. Next, we assessed whether including operational service attributes, such as crowding levels, frequency, commercial speed and CI, added predictive power to the proposed model. We found that the number of CI, speed, frequency and crowdedness, plus their variability (measured through the coefficient of variation), affected transit satisfaction at significant levels. Including these objective service attributes provided more explanatory power to the SEM-MIMIC transit satisfaction models. Policy recommendations for improving satisfaction, derived from our results, are: to implement an automatic control system for the number of passengers on Metro platforms (as safety and ease of boarding are critical issues for passengers); and to deploy a comprehensive tactical plan to address CI: determine which happen more often, take actions to minimise them and provide better responsive actions.

     

Shared taxis: modelling the choice of a paratransit mode in Santiago de Chile

The shared taxi is a special public transport mode, typical of Chilean cities. It operates with cars offering a maximum capacity of four seats, a predefined coverage area and a route that is fixed in principle, but can be adapted to meet passengers’ needs. During a normal day in Santiago, almost 700,000 trips use shared taxis during one of their stages. This represents about 4% of the total trips made in the city, and this modal share increases in zones and periods with low Metro and bus coverage. This study is a first attempt at studying shared taxis as a relevant transport alternative, analysing its main attributes and modelling its demand. With this purpose, after an analysis of the network and its operation, a revealed preference survey (including perceptual indicators) was applied to public transport users in Santiago who had shared taxi as a feasible alternative. Results show a positive evaluation of the mode’s unique attributes, such as the possibility of travelling seated, reducing transfers and alighting at a convenient destination. The subjective valuation of the attributes derived from the models confirm the strong penalty assigned by Chilean users to alternatives implying transfers or increased walking times. The analysis also shows that studying the characteristics of shared taxi users is relevant in a discussion about its regulation and modernization, considering that, while it is desirable to preserve its positive attributes, this should be done in a context of efficient integration with the rest of the transport system.

     

All work and no play? The role of instrumental and affective factors in work and leisure journeys by different travel modes

This paper examines the relative importance that people attach to various instrumental and affective journey attributes when travelling either for work or for a leisure day trip and presents how journeys by various travel modes score on these attributes. Although not a comparative paper, data are presented for two studies which used some identical measurements: one on commuter journeys and one on leisure journeys. The results show that for work journeys, respondents tend to attach more importance to instrumental aspects, and especially to convenience than to affective factors. For leisure journeys, however, respondents appear to attach almost equal importance to instrumental and affective aspects, particularly flexibility, convenience, relaxation, a sense of freedom and ‘no stress’. Each study also examines (i) how regular users’ evaluate their own mode and (ii) how car users perceive the performance of alternative modes compared to their importance ratings. This ‘gap’ analysis reveals on which modes and for which attributes the greatest deficiencies in performance lie. The data for both the work and leisure studies shows that for car users, alternative transport modes are inferior on the salient attributes such as convenience and flexibility even though car users rate modes such as walking and cycling as performing well, if not better, on less important attributes such as the environment, health and even excitement. Nevertheless, for those who cycle and walk regularly, satisfaction with their own travel mode as measured by the gap between importance and performance on salient attributes is better than for those who mostly use the car. Conclusions are made as to how greater attention to affective factors may improve our understanding of mode choice.     

Optimizing the locations of electric taxi charging stations: A spatial–temporal demand coverage approach

Vehicle electrification is a promising approach towards attaining green transportation. However, the absence of charging stations limits the penetration of electric vehicles. Current approaches for optimizing the locations of charging stations suffer from challenges associated with spatial–temporal dynamic travel demands and the lengthy period required for the charging process. The present article uses the electric taxi (ET) as an example to develop a spatial–temporal demand coverage approach for optimizing the placement of ET charging stations in the space–time context. To this end, public taxi demands with spatial and temporal attributes are extracted from massive taxi GPS data. The cyclical interactions between taxi demands, ETs, and charging stations are modeled with a spatial–temporal path tool. A location model is developed to maximize the level of ET service on the road network and the level of charging service at the stations under spatial and temporal constraints such as the ET range, the charging time, and the capacity of charging stations. The reduced carbon emission generated by used ETs with located charging stations is also evaluated. An experiment conducted in Shenzhen, China demonstrates that the proposed approach not only exhibits good performance in determining ET charging station locations by considering temporal attributes, but also achieves a high quality trade-off between the levels of ET service and charging service. The proposed approach and obtained results help the decision-making of urban ET charging station siting.     

New evidence on walking distances to transit stops: identifying redundancies and gaps using variable service areas

The percentage of the population being served by a transit system in a metropolitan region is a key system performance measure but depends heavily on the definition of service area. Observing existing service areas can help identify transit system gaps and redundancies. In the public transit industry, buffers at 400 m (0.25 miles) around bus stops and 800 m (0.5 miles) around rail stations are commonly used to identify the area from which most transit users will access the system by foot. This study uses detailed OD survey information to generate service areas that define walking catchment areas around transit services in Montreal, Canada. The 85th percentile walking distance to bus transit service is found to be around 524 m for home-based trip origins, 1,259 m for home-based commuter rail trip origins. Yet these values are found to vary based on our analysis using two statistical models. Walking distances vary based on route and trip qualities (such as type of transit service, transfers and wait time), as well as personal, household, and neighbourhood characteristics. Accordingly, service areas around transit stations should vary based on the service offered and attributes of the people and places served. The generated service areas derived from the generalized statistical model are then used to identify gaps and redundancies at the system and route level using Montreal region as an example. This study can be of benefit to transport engineers and planners trying to maximize transit service coverage in a region while avoiding oversupply of service.     

Taxi vacancy duration: a regression analysis

Taxi vacancy duration is a major efficiency measure for taxi services. A clear understanding of the various factors and their effect on vacancy duration is necessary for the optimal operational management of taxis. Previous research has only dealt with vacancy duration by assuming probability distributions and has not investigated heterogeneity in the data caused by various factors. We develop a parametric duration model using not only new operational characteristics but also variables associated with taxi demand, such as weather, land use, demographics, socioeconomic variables, and accessibility of public transportation. The model is applied to a large-scale New York City (NYC) taxi trip dataset that covers operations for 2013. The results show that all the attributes have significant associations with vacancy duration that follows a log-normal distribution. Our study is expected to help improve the efficiency of taxi operations by decreasing the time spent in vacant states.     

Analyzing commuter train user behavior: a decision framework for access mode and station choice

The purpose of the current research effort is to develop a framework for a better understanding of commuter train users’ access mode and station choice behavior. Typically, access mode and station choice for commuter train users is modeled as a hierarchical choice with access mode being considered as the first choice in the sequence. The current study proposes a latent segmentation based approach to relax the hierarchy. In particular, this innovative approach simultaneously considers two segments of station and access mode choice behavior: Segment 1—station first and access mode second and Segment 2—access mode first and station second. The allocation to the two segments is achieved through a latent segmentation approach that determines the probability of assigning the individual to either of these segments as a function of socio-demographic variables, level of service (LOS) parameters, trip characteristics, land-use and built environment factors, and station characteristics. The proposed latent segment model is estimated using data from an on-board survey conducted by the Agence Métropolitaine de Transport for commuter train users in Montreal region. The model is employed to investigate the role of socio-demographic variables, LOS parameters, trip characteristics, land-use and built environment factors, and station characteristics on commuter train user behavior. The results indicate that as the distance from the station by active forms of transportation increases, individuals are more likely to select a station first. Young persons, females, car owners, and individuals leaving before 7:30 a.m. have an increased propensity to drive to the commuter train station. The station model indicates that travel time has a significant negative impact on station choice, whereas, presence of parking and increased train frequency encourages use of the stations.     

The role of access and egress in passenger overall satisfaction with high speed rail

Passenger satisfaction is critical to ridership growth of high speed rail (HSR). Each HSR trip includes at least four segments: access to HSR stations, waiting, line-haul, and egress from HSR stations. Satisfaction with any segment influences the HSR passenger experience. Previous studies often focus on passenger satisfaction with the line-haul segment, but overlook the effects of all four segments on overall HSR satisfaction, especially access and egress. Using a path analysis on the data collected from the Shanghai-Nanjing HSR corridor in 2016, this study explores the influence of access and egress segments on overall HSR satisfaction and the correlates of satisfaction with HSR access and egress segments. We find that HSR line-haul satisfaction dominates overall HSR satisfaction; HSR access and egress satisfaction together have an equivalent effect. Travel time and route familiarity are important to both access and egress satisfaction. Mode choice affects satisfaction with HSR egress, with egress by car carrying the largest utility of egress satisfaction, followed by rail transit, taxi, and then bus. Thus, to improve HSR experience, traveler information service and the integration of HSR with urban transportation system are critical.

     

Mobile taxi booking application service’s continuance usage intention by users

The long-term development of a mobile booking taxi application service depends on the continued use of its passengers. The aim of this study is to investigate the determinants of the mobile taxi booking application service’s continuance intention, using the technology continuance theory by including the perceived risk and subjective norms. The data were collected by surveying 387 users of the mobile taxi application service. The data were analysed by applying the partial least squares technique. The analysis showed that the technology continuance theory has extensive power to explain the continuance intention to use the mobile booking taxi application. Subjective norms also have a significant effect on the attitude of mobile booking taxi application users which represents an important contribution to technology continuance theory extension. The theoretical and practical significances of the study have been discussed.     

Fixed‐route taxi system: route network design and fleet size minimization problems

This paper introduces the taxi route network design problem (TXRNDP) for a fixed‐route taxi service operating in Iran and, in similar form, in various other developing countries. The service operates fairly similar to regular transit services in that vehicles are only permitted to follow a certain predetermined route on the network. The service is provided with small size vehicles and main features are that vehicles only depart if full and that there are no intermediate boarding stops. In Iran the service attracts a high modal share but requires better coordination which is the main motivation for the present study. We develop a mathematical programming model to minimize the total travel time experienced by passengers while constraining the number of taxi lines, the trip transfer ratio and the length of taxi lines. A number of assumptions are introduced in order to allow finding an exact rather than heuristic solution. We further develop a linear programming solution to minimize the number of taxis required to serve the previously found fixed‐route taxi network. Results of a case study with the city of Zanjan, Iran, illustrate the resulting taxi flows and suggest the capability of the proposed model to reduce the total travel time, the total waiting time and the number of taxi lines compared to the current taxi operation. Copyright © 2016 John Wiley & Sons, Ltd.     

Paratransit Service in Indonesia: User Satisfaction and Future Choice

Abstract

This paper explores user satisfaction with making use of paratransit in Bandung, Indonesia. User perceptions of attributes are analyzed using factor analysis to find representing attribute types and factors of service quality. Ordinal probit analysis is employed to explore the characteristics of users regarding their perception of satisfaction with the paratransit service. Binary logistic analysis is undertaken to predict users’ choice probability in making use of paratransit in the future when there is a service improvement. The study reveals that what may be of importance in developed countries carries a different weight of importance for paratransit users. This fact can be explained by describing the characteristics of users that expressed their satisfaction, which also explains the target market for this mode. The analysis reveals the notion that financial motives seem to dominate when users select to use paratransit.     

Modelling user satisfaction in public transport systems considering missing information

Collecting data to obtain insights into customer satisfaction with public transport services is very time-consuming and costly. Many factors such as service frequency, reliability and comfort during the trip have been found important drivers of customer satisfaction. Consequently, customer satisfaction surveys are quite lengthy, resulting in many interviews not being completed within the aboard time of the passengers/respondents. This paper questions as to whether it is possible to reduce the amount of information collected without a compromise on insights. To address this research question, we conduct a comparative analysis of different Ordered Probit models: one with a full list of attributes versus one with partial set of attributes. For the latter, missing information was imputed using three different methods that are based on modes, single imputations using predictive models and multiple imputation. Estimation results show that the partial model using the multiple imputation method behaves in a similar way to the model that is based on the full survey. This finding opens an opportunity to reduce interview time which is critical for most customer satisfaction surveys.

     

Drivers of transit service loyalty considering heterogeneity between user segments

Users’ loyalty to public transit service is fundamental to promote its popularity in the transportation market. A four-step analytical framework is advanced to investigate the importance of service attributes that heterogeneous transit user segments place on their public transit service loyalty, measured in terms of overall satisfaction and re-use intention. Critical service attributes perceived by transit users that are relevant for loyalty enhancement are explicitly determined, which vary between user segments. It is suggested that the design of strategies aimed to promote the use of public transit by increasing user loyalty towards transit service be targeted at specific attributes that contribute most to loyalty and specific user segments whose original loyalty level is significantly different to others.     

Not All Transfers Are Created Equal: Towards a Framework Relating Transfer Connectivity to Travel Behaviour

Abstract

Walking from origins to transit stops, transferring between transit lines and walking from transit stops to destinations—all add to the burden of transit travel, sometimes to a very large degree. Transfers in particular can be stressful and/or time‐consuming for travellers, discouraging transit use. As such, transit facilities that reduce the burdens of walking, waiting and transferring can substantially increase transit system efficacy and use. In this paper, we argue that transit planning research on transit stops and stations, and transit planning practice frequently lack a clear conceptual framework relating transit waits and transfers with what we know about travel behaviour. Therefore, we draw on the concepts of transfer penalties and value of time in the travel behaviour/economics literature to develop a framework that situates transfer penalties within the total travel generalized costs of a transit trip. For example, value of time is important in relating actual time of waiting and walking to the perceived time of travel. We also draw on research to classify factors most important to users’ perspectives and travel behaviour—transfer costs, time scheduling and five transfer facility attributes: (1) access, (2) connection and reliability, (3) information, (4) amenities, and (5) security and safety. Using this framework, we seek to explicitly relate improvements of transfer stops/stations with components of transfer penalties and changes in travel behaviour (through a reduction in transfer penalties). We conclude that the employment of such a framework can help practitioners better apply the most effective improvements to transit stops and transfer facilities.     

Effect of environmental awareness on electric bicycle users’ mode choices

Travellers’ environmental awareness can affect their mode choices. The primary objective of this study is to identify the effect of electric bicycle (e-bike) users’ environmental awareness on their mode choice when the use of e-bikes is prohibited in urban areas in China. The data were collected via a questionnaire survey administered at ten locations in Nanjing, China. Using mixed multinomial logit (MMNL) models, we examined the relationship between the e-bike users’ mode choice and their environmental awareness, combined with socioeconomic and demographic characteristics and trip attributes. The results show that the level of environmental awareness, gender, age, education, income, the ownership of car and conventional bike, and trip distance affect e-bike users’ choices significantly. Those with a high level of environmental awareness are more likely to choose zero-emission transport modes. A stratified analysis reveals that the effect of environmental awareness is associated with their original transport mode choice prior to their use of the e-bike. With a high level of environmental awareness, original car users tend to opt for moderate- or zero-emission modes; original bus and metro users incline to choose a zero-emission mode or their original mode; and few original cyclists and walkers favour moderate- or high-emission modes. The results of the current study provide transport authorities with insights to establish sustainable urban transportation management policies and strategies to increase the share of zero- and low-emission transport modes.     

Elasticities for taxicab fares and service availability

This study utilizes a unique dataset from New York City to examine the effects of taxi fare increases on trip demand and the availability of taxi service. The elasticity of trip demand with respect to fares is estimated to be –0.22; the elasticity of service availability with respect to the taxi fare is 0.28; and the elasticity of service availability with respect to total supply of service is near 1.0. These results have important implications for taxi regulatory decisions. First, fare increases do substantially increase industry revenues but at a lesser rate than the percentage increase in the fare. The implication for policy-makers is that fare elasticities must be carefully considered to obtain desired improvements in drivers' earnings. Second, service availability -- an important aspect of service quality that is generally overlooked during fare policy debates -- should be a central consideration in fare setting, given the considerable impact of fares on availability. Finally, where the supply of cabs needs to be expanded, the number of cabs can be significantly increased without harming the revenue stream of existing operators. This finding alleviates a major industry objection to issuing additional taxicab licenses.     

Methodology to determine service delivery levels for public transportation

When designing transit services, the Level-of-Service concept has been widely used by transport planners and service providers to assess the service quality of an existing transit system. In addition to the service quality assessment, service providers also need to estimate the service levels that will satisfy a maximum number of users and potential users, across all socio-economic groups, so as to maximize patronage. This paper demonstrates a method using the concept of ‘user satisfaction levels’ and their ‘zone of tolerance’, along with total utility and marginal utility for service providers, to provide a range of service delivery levels for individual transit service attributes in the city of Kolkata. This range of service levels provides a guideline for service providers within which they can consider making an improvement in service level. However, the final decision on service improvement is an outcome of both financial and infrastructural feasibility.     

Modelling users’ behaviour in inter-urban carsharing program: A stated preference approach

In this paper, the effects of a inter-urban carsharing program on users’ mode choice behaviour were investigated and modelled through specification, calibration and validation of different modelling approaches founded on the behavioural paradigm of the random utility theory. To this end, switching models conditional on the usually chosen transport mode, unconditional switching models and holding models were investigated and compared. The aim was threefold: (i) to analyse the feasibility of a inter-urban carsharing program; (ii) to investigate the main determinants of the choice behaviour; (iii) to compare different approaches (switching vs. holding; conditional vs. unconditional); (iv) to investigate different modelling solutions within the random utility framework (homoscedastic, heteroscedastic and cross-correlated closed-form solutions). The set of models was calibrated on a stated preferences survey carried out on users commuting within the metropolitan area of Salerno, in particular with regard to the home-to-work trips from/to Salerno (the capital city of the Salerno province) to/from the three main municipalities belonging to the metropolitan area of Salerno. All of the involved municipalities significantly interact each other, the average trip length is about 30 km a day and all are served by public transport. The proposed carsharing program was a one-way service, working alongside public transport, with the possibility of sharing the same car among different users, with free parking slots and free access to the existent restricted traffic areas. Results indicated that the inter-urban carsharing service may be a substitute of the car transport mode, but also it could be a complementary alternative to the transit system in those time periods in which the service is not guaranteed or efficient. Estimation results highlighted that the conditional switching approach is the most effective one, whereas travel monetary cost, access time to carsharing parking slots, gender, age, trip frequency, car availability and the type of trip (home-based) were the most significant attributes. Elasticity results showed that access time to the parking slots predominantly influences choice probability for bus and carpool users; change in carsharing travel costs mainly affects carpool users; change in travel costs of the usually chosen transport mode mainly affects car and carpool users.     

Transit service quality analysis using cluster analysis and decision trees: a step forward to personalized marketing in public transportation

A transit service quality study based on cluster analysis was performed to extract detailed customer profiles sharing similar appraisals concerning the service. This approach made it possible to detect specific requirements and needs regarding the quality of service and to personalize the marketing strategy. Data from various customer satisfaction surveys conducted by the Transport Consortium of Granada (Spain) were analyzed to distinguish these groups; a decision tree methodology was used to identify the most important service quality attributes influencing passengers’ overall evaluations. Cluster analysis identified four groups of passengers. Comparisons using decision trees among the overall sample of all users and the different groups of passengers identified by cluster analysis led to the discovery of differences in the key attributes encompassed by perceived quality.